Abstract: A new method and system for enabling payment via a simplified web link, such as a uniform resource locator, is provided. The human readable web link allowing for easy understanding and interpretation by a customer is generated in response to the receipt of a financial transaction between a customer and a merchant. Responsive to receipt of the generated web link, the system creates a customized customer payment page that only requires entry of credit card or other details by a customer. The submitted financial information is passed to a payment gateway for processing and, responsive to successful transaction, a payment confirmation message is sent to the merchant and customer.

Abstract: A system and method that enables a consumer or merchant to configure their own respective requirements for using and accessing one or more financial accounts in connection with a financial transaction between a consumer and a merchant. Requirements can include any number of factors including the credit profile of the user, the size of the transaction, the location of the merchant or user, the device used by the user or merchant to perform the transaction. Once requirements have been met for at least one financial account, permitting the completion of a financial transaction using one or more of the financial accounts that have had its requirements met.