Abstract: Systems, apparatuses and methods of verifying consumer activity and providing value to consumers based on consumer activity are provided. In some examples, consumer activity may occur on a mobile electronic device and verification of the activity on the mobile electronic device may be performed. Value may be provided to the consumer after the activity is verified. Numerous types of activity may be performed by the mobile electronic device such as, for example, entering a location, scanning a product or image, or purchasing a product. Such activity may be verified in a variety of manners including, but not limited to, a verification element or rescanning a purchased product at a designated location. Systems, apparatuses and methods disclosed herein may also be utilized with other applications (“Apps”) to provide value to users of the other App.