Patents by Inventor Mark Rose

Mark Rose has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20140222594
    Abstract: The DYNAMIC PAYMENT OPTIMIZATION APPARATUSES, METHODS AND SYSTEMS (“DPO”) transform requests for on-demand and flexible monetization and related services via DPO components into currency transfers, purchase receipt notifications, social networking communications and transaction analytics reports. In some embodiments, the DPO obtains a user product purchase request for a user engaged in an online experience at a point of sale device. The DPO parses the user product purchase request, and thereby identifies at least one attribute of at least one of: the user; the online experience; and the point of sale device. The DPO customizes one or more properties of a user interface for initiating a purchase transaction related to the user product purchase request, according to the identified at least one attribute of the user, the online experience or the point of sale device; and providing the customized user interface.
    Type: Application
    Filed: September 25, 2013
    Publication date: August 7, 2014
    Applicant: PLAYSPAN INC.
    Inventors: Mark Rose, Afshin Shafie, Lex N. Bayer
  • Publication number: 20140213344
    Abstract: The DYNAMIC PAYMENT OPTIMIZATION APPARATUSES, METHODS AND SYSTEMS (“DPO”) transform requests for on-demand and flexible monetization and related services via DPO components into currency transfers, purchase receipt notifications, social networking communications and transaction analytics reports. In some embodiments, the DPO obtains a user product purchase request for a user engaged in an online experience at a point of sale device. The DPO parses the user product purchase request, and thereby identifies at least one attribute of at least one of: the user; the online experience; and the point of sale device. The DPO customizes one or more properties of a user interface for initiating a purchase transaction related to the user product purchase request, according to the identified at least one attribute of the user, the online experience or the point of sale device; and providing the customized user interface.
    Type: Application
    Filed: September 25, 2013
    Publication date: July 31, 2014
    Applicant: PLAYSPAN INC.
    Inventors: Mark Rose, Afshin Shafie, Lex N. Bayer
  • Publication number: 20140214653
    Abstract: The DYNAMIC PAYMENT OPTIMIZATION APPARATUSES, METHODS AND SYSTEMS (“DPO”) transform requests for on-demand and flexible monetization and related services via DPO components into currency transfers, purchase receipt notifications, social networking communications and transaction analytics reports. In some embodiments, the DPO obtains a user product purchase request for a user engaged in an online experience at a point of sale device. The DPO parses the user product purchase request, and thereby identifies at least one attribute of at least one of: the user; the online experience; and the point of sale device. The DPO customizes one or more properties of a user interface for initiating a purchase transaction related to the user product purchase request, according to the identified at least one attribute of the user, the online experience or the point of sale device; and providing the customized user interface.
    Type: Application
    Filed: September 25, 2013
    Publication date: July 31, 2014
    Applicant: PLAYSPAN INC.
    Inventors: Mark Rose, Afshin Shafie, Lex N. Bayer
  • Patent number: 8571937
    Abstract: The DYNAMIC PAYMENT OPTIMIZATION APPARATUSES, METHODS AND SYSTEMS (“DPO”) transform requests for on-demand and flexible monetization and related services via DPO components into currency transfers, purchase receipt notifications, social networking communications and transaction analytics reports. In some embodiments, the DPO obtains a user product purchase request for a user engaged in an online experience at a point of sale device. The DPO parses the user product purchase request, and thereby identifies at least one attribute of at least one of: the user; the online experience; and the point of sale device. The DPO customizes one or more properties of a user interface for initiating a purchase transaction related to the user product purchase request, according to the identified at least one attribute of the user, the online experience or the point of sale device; and providing the customized user interface.
    Type: Grant
    Filed: October 20, 2011
    Date of Patent: October 29, 2013
    Assignee: Playspan Inc.
    Inventors: Mark Rose, Afshin Shafie, Lex N. Bayer
  • Patent number: 8560388
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. For example, location information may be used in ad relevancy determination, and in attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid, and/or with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Tools may be provided to enter and/or modify location information, such as location-dependent targeting information and price information. The location information used to target and/or score ads may be, include, or define an area. The area may be defined by at least one geographic reference point (e.g., defined by latitude and longitude coordinates) and perhaps additional information.
    Type: Grant
    Filed: October 31, 2011
    Date of Patent: October 15, 2013
    Assignee: Google Inc.
    Inventors: Leslie Yeh, Sridhar Ramaswamy, Zhe Qian, Mark Rose
  • Patent number: 8549033
    Abstract: The usefulness and the performance of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information and/or ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information. The location information used to target and/or score ads may be, include, or define an area.
    Type: Grant
    Filed: January 25, 2010
    Date of Patent: October 1, 2013
    Assignee: Google Inc.
    Inventors: Leslie Yeh, Sridhar Ramaswamy, Zhe Oian, Mark Rose
  • Patent number: 8412575
    Abstract: Offers, such as bids in an advertising network, may be determined and/or managed by accepting an ad budget and at least one ad serving constraint, and then generating offer information using the ad budget and the serving constraint(s). The offer may be generated by obtaining, for each of the ad serving constraint(s), a plurality of points, wherein each point includes a cost per event value and an event quantity value. These points collectively define a landscape. A convex landscape for each of the ad serving constraint(s) is then determined from the landscape(s). One or more points from at least one of the convex landscapes is then used to generate the offer information.
    Type: Grant
    Filed: June 30, 2005
    Date of Patent: April 2, 2013
    Assignee: Google Inc.
    Inventors: Wilburt Labio, Sridhar Ramaswamy, Mark Rose
  • Patent number: 8321179
    Abstract: A three dimensional radiation measurement scanning system includes a circular drive operable with horizontal and vertical drives for moving a radiation detector through first, second and third orthogonal axes in a three dimensional scanning of the detector in a water tank. Motor are coupled to the drives and activated by a controller for providing the movement of the radiation detector which providing radiation field sensing signals for locations of the detector throughout the tank. A reference detector is fixed for comparing its radiation field measurements with those of the scanned radiation detector. An offset mount carries the radiation detector allowing it to be extended beyond the circular ring gear during horizontal movement of the radiation detector and thus position the radiation detector at wall surfaces of the water tank.
    Type: Grant
    Filed: July 21, 2010
    Date of Patent: November 27, 2012
    Assignee: Sun Nuclear Corporation
    Inventors: William E. Simon, Mark Rose, Ronald J. Watts, Seth Brechbill, William Austhof, Thomas Allan Simon, Jakub Kozelka
  • Publication number: 20120215648
    Abstract: The DYNAMIC PAYMENT OPTIMIZATION APPARATUSES, METHODS AND SYSTEMS (“DPO”) transform requests for on-demand and flexible monetization and related services via DPO components into currency transfers, purchase receipt notifications, social networking communications and transaction analytics reports. In some embodiments, the DPO obtains a user product purchase request for a user engaged in an online experience at a point of sale device. The DPO parses the user product purchase request, and thereby identifies at least one attribute of at least one of: the user; the online experience; and the point of sale device. The DPO customizes one or more properties of a user interface for initiating a purchase transaction related to the user product purchase request, according to the identified at least one attribute of the user, the online experience or the point of sale device; and providing the customized user interface.
    Type: Application
    Filed: October 20, 2011
    Publication date: August 23, 2012
    Inventors: Mark Rose, Afshin Shafie, Lex N. Bayer
  • Publication number: 20120209735
    Abstract: The FEDERATED THIRD-PARTY AUTHENTICATION APPARATUSES, METHODS AND SYSTEMS (“FPT”) transform user identity information inputs associated with transactions at a merchant server into a user-profile output that is transferred to other merchant websites for facilitating one or more other transactions without the requisite need for full user re-entry of information. In one embodiment, the method includes establishing a first trust indication associated with a first merchant and receiving first user-transaction-related information from a server of the first merchant. A first user-profile is generated for the user based on the first user-transaction-related information. A second trust indication associated with a second merchant is established.
    Type: Application
    Filed: October 20, 2011
    Publication date: August 16, 2012
    Inventors: Peruvemba Subramanian, Mark Rose, Lex N. Bayer
  • Publication number: 20120123924
    Abstract: The VIRTUAL CURRENCY CONFIGURATION APPARATUSES, METHODS AND SYSTEMS (“VCC”) transform requests for on-demand and flexible monetization and related services via VCC components into currency transfers, purchase receipt notifications, social networking communications and transaction analytics reports. In some embodiments, the VCC obtains a request to convert a sale price provided in a real currency into a sale price in a virtual currency. The VCC accesses a database to obtain at least one virtual currency management rule provided by a merchant. The VCC identifies one among the at least one obtained virtual currency management rule to apply for converting the sale price provided in the real currency into the sale price in the virtual currency, and calculates the sale price in the virtual currency from the sale price provided in the real currency using the identified virtual currency management rule. The VCC provides the calculated sale price in the virtual currency in response to the request.
    Type: Application
    Filed: October 20, 2011
    Publication date: May 17, 2012
    Inventors: Mark Rose, Rajiv Dutta, Lex N. Bayer
  • Publication number: 20120124496
    Abstract: The GEOGRAPHIC VOLUME ANALYTICS APPARATUSES, METHODS AND SYSTEMS (“GVA”) transform requests for on-demand and flexible monetization and related services via GVA components into currency transfers, purchase receipt notifications, social networking communications and transaction analytics reports. In some embodiments, the GVA obtains a merchant identifier of a merchant, and aggregates data records of purchase transactions of users with the merchant. The GVA parses the aggregated data records to extract location identifying information of the users when engaging in the purchase transactions with the merchant. Based on the extracted location identifying information and the aggregated data records, the GVA generates a calculation of volume of transactions against geographical locations. Also, the GVA generates a graphical representation of the calculation of volume of transactions against geographical locations.
    Type: Application
    Filed: October 20, 2011
    Publication date: May 17, 2012
    Inventors: Mark Rose, Lex N. Bayer
  • Publication number: 20120116884
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. For example, location information may be used in ad relevancy determination, and in attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid, and/or with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Tools may be provided to enter and/or modify location information, such as location-dependent targeting information and price information. The location information used to target and/or score ads may be, include, or define an area. The area may be defined by at least one geographic reference point (e.g., defined by latitude and longitude coordinates) and perhaps additional information.
    Type: Application
    Filed: October 31, 2011
    Publication date: May 10, 2012
    Inventors: Leslie Yeh, Sridhar Ramaswamy, Zhe Qian, Mark Rose
  • Publication number: 20120109742
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Application
    Filed: October 31, 2011
    Publication date: May 3, 2012
    Inventors: Leslie YEH, Sridhar RAMASWAMY, Zhe QIAN, Mark ROSE
  • Publication number: 20120109744
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Application
    Filed: October 31, 2011
    Publication date: May 3, 2012
    Inventors: Leslie YEH, Sridhar RAMASWAMY, Zhe QIAN, Mark ROSE
  • Patent number: 8086630
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Grant
    Filed: January 25, 2010
    Date of Patent: December 27, 2011
    Assignee: Google, Inc.
    Inventors: Leslie Yeh, Sridhar Ramaswamy, Zhe Oian, Mark Rose
  • Publication number: 20110191200
    Abstract: The present invention generally relates to authenticating online transactions, and more specifically, to method and system for determining a potentially fraudulent online transaction request based on a risk parameter associated with a user in a networking platform such as, a social networking platform. The method comprises receiving an online transaction request from a user. Thereafter, determining the risk parameter of the user based on one or more profile parameters associated with the user or one or more peer users associated with the user in the community. Based on the risk parameter of the user the online transaction request of the user is authenticated.
    Type: Application
    Filed: February 4, 2010
    Publication date: August 4, 2011
    Inventors: Lex Bayer, Simon Ru, Mark Rose
  • Patent number: 7983949
    Abstract: A system and method for selecting targeted information (e.g., advertisements) for serving with map views. The information is associated with target geographical areas (e.g., cities, metropolises, regions, countries) identified by the information providers. A given message or other set of information may be served with map views that significantly intersect the message's target area. A target area significantly intersects a map view if it overlaps the map view by at least a threshold percentage of the map view (e.g., 25%). Messages' target areas may first be compared with a map view to identify those that significantly intersect. Then, the messages whose target areas significantly intersect the map view may be filtered or screened based on any search terms or key words received with a request for the map view.
    Type: Grant
    Filed: April 7, 2006
    Date of Patent: July 19, 2011
    Assignee: Google Inc.
    Inventors: Joshy Joseph, Sridhar Ramaswamy, Mark Rose
  • Publication number: 20110022360
    Abstract: A three dimensional radiation measurement scanning system includes a circular drive operable with horizontal and vertical drives for moving a radiation detector through first, second and third orthogonal axes in a three dimensional scanning of the detector in a water tank. Motor are coupled to the drives and activated by a controller for providing the movement of the radiation detector which providing radiation field sensing signals for locations of the detector throughout the tank. A reference detector is fixed for comparing its radiation field measurements with those of the scanned radiation detector. An offset mount carries the radiation detector allowing it to be extended beyond the circular ring gear during horizontal movement of the radiation detector and thus position the radiation detector at wall surfaces of the water tank.
    Type: Application
    Filed: July 21, 2010
    Publication date: January 27, 2011
    Applicant: SUN NUCLEAR CORPORATION
    Inventors: William E. Simon, Mark Rose, Ronald J. Watts, Seth Brechbill, William Austhof, Thomas Allan Simon, Jakub Kozelka
  • Publication number: 20100131350
    Abstract: The usefulness, and consequently the performance, of advertisements are improved by allowing businesses to better target their ads to a responsive audience. Location information is determined (or simply accepted) and used. For example, location information may be used in a relevancy determination of an ad. As another example, location information may be used in an attribute (e.g., position) arbitration. Such location information may be associated with price information, such as a maximum price bid. Such location information may be associated with ad performance information. Ad performance information may be tracked on the basis of location information. The content of an ad creative, and/or of a landing page may be selected and/or modified using location information. Finally, tools, such as user interfaces, may be provided to allow a business to enter and/or modify location information, such as location information used for targeting and location-dependent price information.
    Type: Application
    Filed: January 25, 2010
    Publication date: May 27, 2010
    Inventors: Leslie YEH, Sridhar Ramaswamy, Zhe Oian, Mark Rose