Abstract: Disclosed in some examples are systems, methods, and machine-readable media for improved data categorization for group organization. To improve participation, a user may be associated with a group. Anonymized health data from the users may be aggregated to generate one or more target goals, which may be selected by the group as a target goal. A number of groups may compete against other groups, where the competition may be scored based on progress toward their respective selected goals. The generation of target goals and the group progress toward each selected goal may be based on improvement or maximization of user participation.