Abstract: A grocery shopper organizer includes a generally flat board adapted to support coupons for groceries and the like on the top surface of the board as well as other convenience accessories such as a shopping list, calculator, pen, etc. The organizer is conveniently mounted on the upper edge of any upright wall of a shopping cart by means of an open-bottom channel strip situated on the bottom surface of the board adjacent the front edge thereof. Accordingly, the board acts as a counterweight to pivot downwardly to a convenient inclination for the shopper.