Abstract: A system and method for determining an attractiveness value of a product displayed on a website. The method includes receiving sales data on at least one product displayed in a zone included in the webpage, determining at least one key performing indicators (KPI) on each of the at least one product from the received sales data, comparing the KPI of the at least one product displayed in the zone, determining the attractiveness value for each of the at least one product displayed in the zone, and an insight based on the comparison and the determined attractiveness value, and displaying an image of the at least one product, the KPI, and the insight on the display.

Abstract: A system and method for identifying cross-selling effectiveness. The method includes receiving transaction data on a plurality of products, identifying a product from the plurality of products that are sold together with another product from the plurality of products in a same transaction across a plurality of transactions, determining a Key Performance Indicator (KPI) of the identified product, based on the received transaction data, comparing the KPI of the identified product with the KPI of the other product from the plurality of products, ranking the identified product based on the comparing of the KPIs, determining an insight based on the comparing of the KPIs and the ranking, and making a recommendation based on the insight.