Abstract: Provided is a chewing gum composition containing a granular flavoring having a bulk density of 0.40 to 0.95 g/cm3 obtained by a fluidized bed layering granulating method using a spray-drying type fluidized bed granulating apparatus which continuously produces spherical granules directly from a liquid raw material, wherein the granular flavoring has a hardness of 0.5 to 1.0 gf/mm2 and an average particle diameter of 50 to 1000 &mgr;m and is contained preferably in a proportion of 0.01 to 5% by weight based on the total amount of the chewing gum composition. Obtained is a chewing gum composition in which a flavor component is retarded from eluting and in which a strong flavor persists even after staying in one's mouth for a long time.