Patents by Inventor MATT CORDELL

MATT CORDELL has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • SYSTEM AND METHOD FOR BUILDING AND TRACKING AUDIENCE SEGMENTS
    Publication number: 20150150033
    Abstract: A non-transitory computer readable medium having computer executable program code embodied thereon is configured to build a set of individual profiles. Each individual profile includes biographical information and contextual data. The biographical information is associated with a data source, and the contextual data is associated with the data source. The computer executable program code is configured to build an audience segment, wherein the audience segment includes a set of individual profiles. Each individual profile in the audience segment includes biographical information conforming to a set of audience segment criteria and contextual data conforming to the audience segment criteria. The computer executable program code is configured to tag the audience segment with a set of metadata, such that the audience segment can be discretely tracked.
    Type: Application
    Filed: November 25, 2013
    Publication date: May 28, 2015
    Applicant: Fanatical, Inc.
    Inventors: GARRETT LAW, TYSON LAW, MATT CORDELL, JOSH MCHUGH