Patents by Inventor Matthew C. Cakora

Matthew C. Cakora has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Methods and apparatus to monitor in-store media and consumer traffic related to retail environments
    Patent number: 8818841
    Abstract: Methods and apparatus to monitor in-store media and consumer traffic related to retail environments are disclosed herein. In a disclosed example method to monitor a monitored establishment, a survey is presented to an auditor and a user-provided survey response is received indicative of a condition in a monitored establishment that affects an accuracy of shopper count information provided by the auditor. Instructions are displayed to the auditor to sequentially move to a plurality of predetermined locations in the monitored establishment and collect a shopper count corresponding to each of the predetermined locations. The example method also involves receiving and storing each of the plurality of shopper counts.
    Type: Grant
    Filed: April 25, 2008
    Date of Patent: August 26, 2014
    Assignee: The Nielsen Company (US), LLC
    Inventors: William J. Dupré, Matthew C. Cakora, Daniel G. Brown, Michael J. Zenor, Frank W. Piotrowski
  • METHODS AND APPARATUS TO MONITOR IN-STORE MEDIA AND CONSUMER TRAFFIC RELATED TO RETAIL ENVIRONMENTS
    Publication number: 20080294476
    Abstract: Methods and apparatus to monitor in-store media and consumer traffic related to retail environments are disclosed herein. In a disclosed example method to monitor a monitored establishment, a survey is presented to an auditor and a user-provided survey response is received indicative of a condition in a monitored establishment that affects an accuracy of shopper count information provided by the auditor. Instructions are displayed to the auditor to sequentially move to a plurality of predetermined locations in the monitored establishment and collect a shopper count corresponding to each of the predetermined locations. The example method also involves receiving and storing each of the plurality of shopper counts.
    Type: Application
    Filed: April 25, 2008
    Publication date: November 27, 2008
    Inventors: William J. Dupre, Matthew C. Cakora, Daniel G. Brown