Patents by Inventor Matthew Esch

Matthew Esch has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20160298968
    Abstract: Disclosed herein is a system to create a travel itinerary to facilitate navigation that is comprised of a server, which is respectively comprised of a database for storing interactive maps of locations, and a computer program product for performing a method to create a travel itinerary and facilitate navigation in indoor and outdoor locations on an electronic device. The method is further comprised of a means for specifying a criterion for a query, means for querying said interactive map with said criterion to obtain information defining said travel itinerary, receiving a signal from said electronic device, sending at least one set of interactive maps to said electronic device, displaying said travel itinerary as at least one map, routing instructions, displaying consumer information, loading local map of the area/facility to said electronic device, displaying the position on the display device overlay on said facility/area map, and navigate between tags position on the area/facility maps.
    Type: Application
    Filed: April 9, 2015
    Publication date: October 13, 2016
    Inventors: Matthew Esch, Luke W. Lozoya
  • Patent number: 8234170
    Abstract: A machine-controlled method can include estimating expected conversion rates for ads by applying an estimated conversion rate statistical model to each ad, estimating an expected AOV for each ad by applying an estimated AOV statistical model to each ad, applying an inference algorithm, and determining auction bids based on the estimated expected conversion rate and the estimated expected AOV for the ads.
    Type: Grant
    Filed: January 25, 2010
    Date of Patent: July 31, 2012
    Assignee: Webtrends, Inc.
    Inventors: Peter Kassakian, Matthew Esch
  • Publication number: 20100198679
    Abstract: A machine-controlled method can include estimating expected conversion rates for ads by applying an estimated conversion rate statistical model to each ad, estimating an expected AOV for each ad by applying an estimated AOV statistical model to each ad, applying an inference algorithm, and determining auction bids based on the estimated expected conversion rate and the estimated expected AOV for the ads.
    Type: Application
    Filed: January 25, 2010
    Publication date: August 5, 2010
    Applicant: WEBTRENDS, INC.
    Inventors: Peter Kassakian, Matthew Esch