Patents by Inventor Mehmet Kartal Goksel

Mehmet Kartal Goksel has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • SYSTEM AND METHOD FOR DIGITAL ADVERTISING CAMPAIGN OPTIMIZATION
    Publication number: 20220351238
    Abstract: A technique for dynamically adjusting a digital advertising campaign during an active campaign flight is discussed. Using feedback from a digital survey over an exposed audience of user populations, brand lift may be calculated on a per ad creative and/or per site basis. User characteristics derived from content consumption patterns may be used to optimize ongoing campaigns and formulate target audiences and target creative formats for new campaigns.
    Type: Application
    Filed: April 25, 2022
    Publication date: November 3, 2022
    Inventors: Mehmet Kartal Goksel, Jeremy Sadwith, Christopher Keune, Harry Kargman
  • System and method for digital advertising campaign optimization
    Patent number: 11315143
    Abstract: A technique for dynamically adjusting a digital advertising campaign during an active campaign flight is discussed. Using feedback from a digital survey over an exposed audience of user populations, brand lift may be calculated on a per ad creative and/or per site basis. User characteristics derived from content consumption patterns may be used to optimize ongoing campaigns and formulate target audiences and target creative formats for new campaigns.
    Type: Grant
    Filed: June 30, 2017
    Date of Patent: April 26, 2022
    Assignee: ACK VENTURES HOLDINGS, LLC
    Inventors: Mehmet Kartal Goksel, Jeremy Sadwith, Christopher Keune, Harry Kargman
  • SYSTEM AND METHOD FOR DIGITAL ADVERTISING CAMPAIGN OPTIMIZATION
    Publication number: 20190205919
    Abstract: A technique for dynamically adjusting a digital advertising campaign during an active campaign flight is discussed. Using feedback from a digital survey over an exposed audience of user populations, brand lift may be calculated on a per ad creative and/or per site basis. User characteristics derived from content consumption patterns may be used to optimize ongoing campaigns and formulate target audiences and target creative formats for new campaigns.
    Type: Application
    Filed: June 30, 2017
    Publication date: July 4, 2019
    Inventors: Mehmet Kartal Goksel, Jeremy Sadwith, Christopher Keune, Harry Kargman