Abstract: A method for providing travel service options to a traveler mobile device includes: storing, account profiles, each including data related to a transaction account including an account identifier and contact information; storing transaction rules, each associated with a travel service option and including a required action; receiving a data message including a specific account identifier, travel reservation, and data fields; identifying, a specific account profile that includes the specific account identifier; identifying a program application based on the specific account profile and travel reservation; processing a transaction rule for the program application based on data included in the data fields; and performing the required action included in the identified transaction rule, wherein the required action includes transmitting at least one travel service option associated with the program application.

Abstract: A method for providing travel service options to a traveler mobile device includes: storing, account profiles, each including data related to a transaction account including an account identifier and contact information; storing transaction rules, each associated with a travel service option and including a required action; receiving a data message including a specific account identifier, travel reservation, and data fields; identifying, a specific account profile that includes the specific account identifier; identifying a program application based on the specific account profile and travel reservation; processing a transaction rule for the program application based on data included in the data fields; and performing the required action included in the identified transaction rule, wherein the required action includes transmitting at least one travel service option associated with the program application.

Abstract: A method of distributing an offer to a user, the method being implemented on a processor, and the method comprising: receiving information associated with the user; receiving information associated with travel plans of the user; determining an offer from a database comprising a plurality of offers, wherein each of the plurality of offers comprises an offer identifier, and wherein the offer is determined based on the information associated with the user and the information associated with the travel plans; providing the offer identifier associated with the determined offer to the user.