Abstract: Various embodiments can provide a convenient way of sending selected online content to one or more applications, such as an application running on a local machine, a web application, a web service, and so on. In at least some embodiments, one or more accelerators can be presented to a user based at least in part on a user having selected content and the nature of the content that the user has selected. An accelerator can serve as a pipeline that can send the selected content to one or more applications. A variety of different accelerators can be utilized, and each accelerator can be suited to handle a particular type or types of content. A user can select a particular accelerator, which can cause an application associated with the accelerator to be launched and selected content to be provided to the application.

Abstract: In one or more embodiments, users are able to access small previews of a service from within their present application context. For example, users can install various services in an application, such as a Web browser. Based upon a user action within the application, a user interface instrumentality can be presented to the user to enable them to access a list of services that are installed in the application. By taking an action with respect to the list of services, a user can access a preview of the service. Further service functionality can be accessed from a preview by interacting with the preview in a particular way.