Abstract: A system that analyzes data from multiple sensors, potentially of different types, that track motions of players, equipment, and projectiles such as balls. Data from different sensors is combined to generate integrated metrics for events and activities. Illustrative sensors may include inertial sensors, cameras, radars, and light gates. As an illustrative example, a video camera may track motion of a pitched baseball, and an inertial sensor may track motion of a bat; the system may use the combined data to analyze the effectiveness of the swing in hitting the pitch. The system may also use sensor data to automatically select or generate tags for an event; tags may represent for example activity types, players, performance levels, or scoring results. The system may analyze social media postings to confirm or augment event tags. Users may filter and analyze saved events based on the assigned tags.

Abstract: Enables event analysis from sensors including environmental, physiological and motion capture sensors. Also enables displaying information based on events recognized using sensor data associated with a user, piece of equipment or based on previous motion analysis data from the user or other user(s) or other sensors. Enables intelligent analysis, synchronization, and transfer of generally concise event videos synchronized with motion data from motion capture sensor(s) coupled with a user or piece of equipment. Enables creating, transferring, obtaining, and storing concise event videos generally without non-event video. Events stored in the database identifies trends, correlations, models, and patterns in event data. Greatly saves storage and increases upload speed by uploading event videos and avoiding upload of non-pertinent portions of large videos. Creates highlight and fail reels filtered by metrics and can sort by metric.

Abstract: A method that integrates sensor data and video analysis to analyze object motion. Motion capture elements generate motion sensor data for objects of interest, and cameras generate video of these objects. Sensor data and video data are synchronized in time and aligned in space on a common coordinate system. Sensor fusion is used to generate motion metrics from the combined and integrated sensor data and video data. Integration of sensor data and video data supports robust detection of events, generation of video highlight reels or epic fail reels augmented with metrics that show interesting activity, and calculation of metrics that exceed the individual capabilities of either sensors or video analysis alone.

Abstract: Systems and methods for generating customized electronic advertisements are disclosed. A request for an advertisement is received. Viewer data is received and analyzed to determine current viewer features, characteristics, attributes, and/or interest(s). Product data can be extracted from publicly accessible electronic data generated by an ad source organization. The product data can be compared to the current viewer interest(s) to determine which product of the plurality of products most closely aligns with the current interests of the viewer to select a product to be advertised. A customized advertisement can be generated specifically for the viewer using at least a portion of the extracted product data for the product to be advertised.

Abstract: Enables a fitting system for sporting equipment using an application that executes on a mobile phone for example to prompt and accept motion inputs from a given motion capture sensor to measure a user's size, range of motion, speed and then utilizes that same sensor to capture motion data from a piece of equipment, for example to further optimize the fit of, or suggest purchase of a particular piece of sporting equipment. Utilizes correlation or other data mining of motion data for size, range of motion, speed of other users to maximize the fit of a piece of equipment for the user based on other user's performance with particular equipment. For example, this enables a user of a similar size, range of motion and speed to data mine for the best performance equipment, e.g., longest drive, lowest putt scores, highest winning percentage, etc., associated with other users having similar characteristics.

Abstract: Enables recognition of events within motion data obtained from portable wireless motion capture elements and video synchronization of the events with video as the events occur or at a later time, based on location and/or time of the event or both. May use integrated camera or external cameras with respect to mobile device to automatically generate generally smaller event videos of the event on the mobile device or server. Also enables analysis or comparison of movement associated with the same user, other user, historical user or group of users. Provides low memory and power utilization and greatly reduces storage for video data that corresponds to events such as a shot, move or swing of a player, a concussion of a player, or other medical related events or events, such as the first steps of a child, or falling events.

Abstract: A shatter proof enclosure and mount for a motion capture element that couples to equipment, where the enclosure and optionally the mount is shatter proof or shatter resistant. Exposed areas of the enclosure or mount or both that are subject to impact may be covered with a protective layer that prevents fragments of the enclosure or internal components from exiting the layer, even in the event of an impact. For example, the protective layer may incorporate flexible materials such as silicone rubber. Alternatively, the protective layer may be rigid but effectively unbreakable, using materials such as polycarbonate. The protective layer may also include a mesh that prevents internal components from existing the enclosure.

Abstract: A motion sensor package with an elastomer layer that encases the sensor electronics, including the sensors, a processor, an antenna, and a battery. The elastomer layer may provide shock isolation and water resistance to protect the enclosed electronics. Embodiments may also include an outer housing into which the elastomer encased package is installed. The outer housing may for example comprise two cylindrical sections that screw together to close the outer housing. In one or more embodiments part of the outer housing may be integrated into an item of sports equipment. Embodiments for golf may also include a golf club grip adapter that is inserted into the top of a grip, and which attaches to the outer housing containing the elastomer enclosed sensor package.

Abstract: Portable wireless mobile device motion capture and analysis system and method configured to display motion capture/analysis data on a mobile device. System obtains data from motion capture elements and analyzes the data. Enables unique displays associated with the user, such as 3D overlays onto images of the user to visually depict the captured motion data. Ratings associated with the captured motion can also be displayed. Predicted ball flight path data can be calculated and displayed. Data shown on a time line can also be displayed to show the relative peaks of velocity for various parts of the user's body. Based on the display of data, the user can determine the equipment that fits the best and immediately purchase the equipment, via the mobile device. Custom equipment may be ordered through an interface on the mobile device from a vendor that can assemble-to-order customer built equipment and ship the equipment.

Abstract: The system includes motion capture elements such as visual markers and sensors utilized in the capture of motion data both wirelessly and visually. The system may send a unique identifier and spatial data over a self-contained radio and antenna wirelessly to an external system that may analyze and display the spatial data in a user-friendly manner.

Abstract: Enables a fitting system for sporting equipment using an application that executes on a mobile phone for example to prompt and accept motion inputs from a given motion capture sensor to measure a user's size, range of motion, speed and then utilizes that same sensor to capture motion data from a piece of equipment, for example to further optimize the fit of, or suggest purchase of a particular piece of sporting equipment. Utilizes correlation or other data mining of motion data for size, range of motion, speed of other users to maximize the fit of a piece of equipment for the user based on other user's performance with particular equipment. For example, this enables a user of a similar size, range of motion and speed to data mine for the best performance equipment, e.g., longest drive, lowest putt scores, highest winning percentage, etc., associated with other users having similar characteristics.

Abstract: Intelligent motion capture element that includes sensor personalities that optimize the sensor for specific movements and/or pieces of equipment and/or clothing and may be retrofitted onto existing equipment or interchanged therebetween and automatically detected for example to switch personalities. May be used for low power applications and accurate data capture for use in healthcare compliance, sporting, gaming, military, virtual reality, industrial, retail loss tracking, security, baby and elderly monitoring and other applications for example obtained from a motion capture element and relayed to a database via a mobile phone. System obtains data from motion capture elements, analyzes data and stores data in database for use in these applications and/or data mining. Enables unique displays associated with the user, such as 3D overlays onto images of the user to visually depict the captured motion data. Enables performance related equipment fitting and purchase.

Abstract: Enables intelligent synchronization and transfer of generally concise event videos synchronized with motion data from motion capture sensor(s) coupled with a user or piece of equipment. Greatly saves storage and increases upload speed by uploading event videos and avoiding upload of non-pertinent portions of large videos. Provides intelligent selection of multiple videos from multiple cameras covering an event at a given time, for example selecting one with least shake. Enables near real-time alteration of camera parameters during an event determined by the motion capture sensor, and alteration of playback parameters and special effects for synchronized event videos. Creates highlight reels filtered by metrics and can sort by metric. Integrates with multiple sensors to save event data even if other sensors do not detect the event. Also enables analysis or comparison of movement associated with the same user, other user, historical user or group of users.

Abstract: Systems and methods for generating customized electronic advertisements are disclosed. A request for an advertisement is received. Viewer data is received and analyzed to determine current viewer features, characteristics, attributes, and/or interest(s). Product data can be extracted from publicly accessible electronic data generated by an ad source organization. The product data can be compared to the current viewer interest(s) to determine which product of the plurality of products most closely aligns with the current interests of the viewer to select a product to be advertised. A customized advertisement can be generated specifically for the viewer using at least a portion of the extracted product data for the product to be advertised.

Abstract: Enables detection of events using motion capture sensors and potentially other sensors electromagnetic field, temperature, humidity, wind, pressure, elevation, light, sound, or heart rate sensors to confirm and post events, differentiate similar types of motion events to determine the type of equipment or activity or quality of the event, such proficiency. Enables motion capture data and other sensor data to be utilized to curate text, images, video, sound and post the results to social networks, for example in a dedicated feed. Embodiments of the system also may post or filter to social media sites using any other filter besides location and time and the text in the social media posts for example. May use motion or other sensor data to define and event, eliminate false positive events, post true events, and/or correlate the events with social media to confirm the events, or post the events in a particular channel.

Abstract: A method that integrates sensor data and video analysis to analyze object motion. Motion capture elements generate motion sensor data for objects of interest, and cameras generate video of these objects. Sensor data and video data are synchronized in time and aligned in space on a common coordinate system. Sensor fusion is used to generate motion metrics from the combined and integrated sensor data and video data. Integration of sensor data and video data supports robust detection of events, generation of video highlight reels or epic fail reels augmented with metrics that show interesting activity, and calculation of metrics that exceed the individual capabilities of either sensors or video analysis alone.

Abstract: A sensor event detection system including a motion capture element with a memory, sensor, microprocessor, first communication interface and another sensor. The sensor captures values associated with an orientation, position, velocity and acceleration of the motion capture element. The first communication interface receives other values associated with a temperature, humidity, wind and elevation, and the other sensor locally captures the other values. The microprocessor collects data that includes sensor values from the sensor, stores the data in the memory, and recognizes an event within the data to determine event data. The microprocessor correlates the data or event data with the other values to determine a false positive event or a type of equipment the motion capture element is coupled with, or a type of activity indicated by the data or event data, and transmits the data or event data associated with the event via the first communication interface.

Abstract: Enables event analysis from sensors including environmental, physiological and motion capture sensors. Also enables displaying information based on events recognized using sensor data associated with a user, piece of equipment or based on previous motion analysis data from the user or other user(s) or other sensors. Enables intelligent analysis, synchronization, and transfer of generally concise event videos synchronized with motion data from motion capture sensor(s) coupled with a user or piece of equipment. Enables creating, transferring, obtaining, and storing concise event videos generally without non-event video. Events stored in the database identifies trends, correlations, models, and patterns in event data. Greatly saves storage and increases upload speed by uploading event videos and avoiding upload of non-pertinent portions of large videos. Creates highlight and fail reels filtered by metrics and can sort by metric.

Abstract: Enables recognition of events within motion data obtained from portable wireless motion capture elements and video synchronization of the events with video as the events occur or at a later time, based on location and/or time of the event or both. May use integrated camera or external cameras with respect to mobile device to automatically generate generally smaller event videos of the event on the mobile device or server. Also enables analysis or comparison of movement associated with the same user, other user, historical user or group of users. Provides low memory and power utilization and greatly reduces storage for video data that corresponds to events such as a shot, move or swing of a player, a concussion of a player, or other medical related events or events, such as the first steps of a child, or falling events.

Abstract: Portable wireless mobile device motion capture and analysis system and method configured to display motion capture/analysis data on a mobile device. System obtains data from motion capture elements and analyzes the data. Enables unique displays associated with the user, such as 3D overlays onto images of the user to visually depict the captured motion data. Ratings associated with the captured motion can also be displayed. Predicted ball flight path data can be calculated and displayed. Data shown on a time line can also be displayed to show the relative peaks of velocity for various parts of the user's body. Based on the display of data, the user can determine the equipment that fits the best and immediately purchase the equipment, via the mobile device. Custom equipment may be ordered through an interface on the mobile device from a vendor that can assemble-to-order customer built equipment and ship the equipment.