Abstract: A display stand has a base having a front and a rear, and a back support extending up from the rear of the base. Stops are provided at the front of the base. Means are provided for bracing the base and the back, in conjunction with an object, to form a stable triangulated structure. The bracing comprises a frictional finish on the stand for gripping an object and a horizontal support surface, with resilient stiffening elements between the base and the back and between the stops and the base.