Patents by Inventor Michael Jan Grebeck

Michael Jan Grebeck has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20140074597
    Abstract: A method, apparatus, and computer-readable medium estimate media performance on advertising space inventory. The method selects at least one media cell that shares one or more common attributes with a target media cell. The method subsequently estimates mean revenue per impression (RPI) of the selected media cell, and then defines an initial estimate of a RPI of the target media cell based on the estimated RPI of the selected cell. The method computes the RPI of the target media cell by combining the initial RPI estimate for the target media cell with performance data associated with the target media cell.
    Type: Application
    Filed: November 11, 2013
    Publication date: March 13, 2014
    Applicant: AOL Advertising Inc.
    Inventors: Ali Nasiri AMINI, Michael Jan GREBECK, Aaron E. FLORES, Alireza DARVISH, Hans Marius HOLTAN, Robert Alden LUENBERGER
  • Patent number: 8583487
    Abstract: A method, apparatus, and computer-readable medium estimate media performance on advertising space inventory. The method selects at least one media cell that shares one or more common attributes with a target media cell. The method subsequently estimates mean revenue per impression (RPI) of the selected media cell, and then defines an initial estimate of a RPI of the target media cell based on the estimated RPI of the selected cell. The method computes the RPI of the target media cell by combining the initial RPI estimate for the target media cell with performance data associated with the target media cell.
    Type: Grant
    Filed: September 14, 2012
    Date of Patent: November 12, 2013
    Assignee: AOL Advertising Inc.
    Inventors: Ali Nasiri Amini, Michael Jan Grebeck, Aaron E. Flores, Alireza Darvish, Hans Marius Holtan, Robert Alden Luenberger
  • Publication number: 20130073380
    Abstract: A method, apparatus, and computer-readable medium estimate media performance on advertising space inventory. The method selects at least one media cell that shares one or more common attributes with a target media cell. The method subsequently estimates mean revenue per impression (RPI) of the selected media cell, and then defines an initial estimate of a RPI of the target media cell based on the estimated RPI of the selected cell. The method computes the RPI of the target media cell by combining the initial RPI estimate for the target media cell with performance data associated with the target media cell.
    Type: Application
    Filed: September 14, 2012
    Publication date: March 21, 2013
    Inventors: Ali Nasiri Amini, Michael Jan Grebeck, Aaron E. Flores, Alireza Darvish, Hans Marius Holtan, Robert Alden Luenberger
  • Patent number: 8301497
    Abstract: A method, apparatus, and computer-readable medium estimate media performance on advertising space inventory. The method selects at least one media cell that shares one or more common attributes with a target media cell. The method subsequently estimates mean revenue per impression (RPI) of the selected media cell, and then defines an initial estimate of a RPI of the target media cell based on the estimated RPI of the selected cell. The method computes the RPI of the target media cell by combining the initial RPI estimate for the target media cell with performance data associated with the target media cell.
    Type: Grant
    Filed: December 11, 2008
    Date of Patent: October 30, 2012
    Assignee: AOL Advertising Inc.
    Inventors: Ali Nasiri Amini, Michael Jan Grebeck, Aaron E. Flores, Alireza Darvish, Hans Marius Holtan, Robert Alden Luenberger
  • Publication number: 20090265218
    Abstract: A method, apparatus, and computer-readable medium estimate media performance on advertising space inventory. The method selects at least one media cell that shares one or more common attributes with a target media cell. The method subsequently estimates mean revenue per impression (RPI) of the selected media cell, and then defines an initial estimate of a RPI of the target media cell based on the estimated RPI of the selected cell. The method computes the RPI of the target media cell by combining the initial RPI estimate for the target media cell with performance data associated with the target media cell.
    Type: Application
    Filed: December 11, 2008
    Publication date: October 22, 2009
    Inventors: Ali Nasiri Amini, Michael Jan Grebeck, Aaron E. Flores, Alireza Darvish, Hans Marius Holtan, Robert Alden Luenberger