Abstract: The present invention is a retractable display hoard having first and second elongated frame elements each having opposite ends for supporting the flexible display surface. The display surface of the board consists of an elongated flexible sheet having a width. Opposite first and second ends. The first and second frame elements each having a length sufficient to span the width of the sheet and the first end of the sheet is attached to the first frame. The board includes an elongated roller at inched to the second frame element and extending along the length of the second frame element. The second end of the flexible sheet being attached to the roller and the roller being dimensioned and configured to permit the second sheet to be furled onto the roller.