Abstract: An apparatus comprising at least one processing circuitry, and at least one memory for storing instructions to be executed by the processing circuitry, wherein the at least one memory and the instructions are configured to, with the at least one processing circuitry, cause the apparatus at least: to acquire connection information including at least one of route information and resource requirement information for at least one communication element in a coverage area of a communication network, the communication network comprising a plurality of access points allowing the at least one communication element to communicate with the communication network, to process the acquired connection information for determining at least one candidate for a following access point to be connected to by the at least one communication element following to an access point to which the at least one communication element is currently connected, and to use a result of the determination of the at least one candidate for a following

Abstract: An apparatus comprising at least one processing circuitry, and at least one memory for storing instructions to be executed by the processing circuitry, wherein the at least one memory and the instructions are configured to, with the at least one processing circuitry, cause the apparatus at least: to acquire connection information including at least one of route information and resource requirement information for at least one communication element in a coverage area of a communication network, the communication network comprising a plurality of access points allowing the at least one communication element to communicate with the communication network, to process the acquired connection information for determining at least one candidate for a following access point to be connected to by the at least one communication element following to an access point to which the at least one communication element is currently connected, and to use a result of the determination of the at least one candidate for a following

Abstract: Direct and indirect invitation-based viral advertising is provided, where an advertisement is delivered to a first user. The first user may send an invitation message to a second user inviting him/her to view/interact with the advertisement. The invitation message can be sent directly from the first user's device or indirectly sent from an advertising server. Upon acceptance by the second user of the invitation message regarding the advertisement, an opt-in form an optional opt-in form, or no opt-in form is presented to the second user. The opt-in form can be used by the second user to register with an advertising network that created, is associated with, and/or originally delivered the advertisement to the first user. Upon receipt of opt-in information associated with the second user for populating/answering the opt-in form, the opt-in form is processed for the second user. Then, the advertisement is delivered to the second user.