Patents by Inventor MICHAEL LEE LORITSCH
MICHAEL LEE LORITSCH has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).
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Patent number: 12190350Abstract: Systems and methods are disclosed to update ads on user devices that may connect to a network only intermittently by predicting and tracking various metrics associated with ads delivered to the user devices. An example method may include determining a first set of ads that were presented at a first semi-connected device while the first semi-connected device was disconnected from a network, determining a first device identifier associated with the first semi-connected device, and determining, based at least in part on the first device identifier, a first estimated number of ad impressions for a first ad. Example methods may include determining, based at least in part on the first estimated number of ad impressions, that the first semi-connected device is to be updated with the first ad, causing the first ad to be sent to the first semi-connected device, and causing at least one ad of the first set of ads to be removed from the first semi-connected device.Type: GrantFiled: August 12, 2020Date of Patent: January 7, 2025Assignee: Amazon Technologies, Inc.Inventors: Phillip A. Kahrl, Michael Lee Loritsch, Jody D. Biggs
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Patent number: 11948170Abstract: Systems, methods, and computer-readable media are disclosed for estimating impressions for a digital out of home (DOOH) advertising spaces (e.g., digital billboards and screens). A DOOH advertising system may determine the location of relevant DOOH advertising spaces and the location of certain consumers with known attributes and a known location. Based on this information the DOOH advertising system may estimate a number of impressions for a given DOOH advertising space and a given consumer segment associated with attributes of consumers within a certain distance from the DOOH advertising space. Using this information, the DOOH advertising spaces having the highest estimated impressions for a given consumer segment may be identified.Type: GrantFiled: December 7, 2020Date of Patent: April 2, 2024Assignee: Amazon Technologies, Inc.Inventors: Sarp Arda Coskun, Ran Baror, Charles Joseph Rojo, Robin Michelle Sweers, Kaushik Shankar, Timothy Jacob Lawson, Wei Zhan, Jason Mach, Ankit Rajiv Kuwadekar, Adam Jacob Gilbert, Michael Lee Loritsch
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Patent number: 11758232Abstract: Systems, methods, and computer-readable media are disclosed for systems and methods of presentation and management of audio and visual content across devices. Example methods may include causing presentation of first audio content at a speaker device, causing presentation of a first audio notification indicative of visual content available for presentation, causing presentation of second audio content after the first audio notification, and sending first visual content to a first display device for presentation during presentation of the second audio content.Type: GrantFiled: April 5, 2022Date of Patent: September 12, 2023Assignee: Amazon Technologies, Inc.Inventors: Michael Lee Loritsch, John Martin Miller, Paul Anthony Kotas, Ross Tucker
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Publication number: 20220303630Abstract: Systems, methods, and computer-readable media are disclosed for systems and methods of presentation and management of audio and visual content across devices. Example methods may include causing presentation of first audio content at a speaker device, causing presentation of a first audio notification indicative of visual content available for presentation, causing presentation of second audio content after the first audio notification, and sending first visual content to a first display device for presentation during presentation of the second audio content.Type: ApplicationFiled: April 5, 2022Publication date: September 22, 2022Applicant: Amazon Technologies, Inc.Inventors: Michael Lee Loritsch, John Martin Miller, Paul Anthony Kotas, Ross Tucker
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Patent number: 11330335Abstract: Systems, methods, and computer-readable media are disclosed for systems and methods of presentation and management of audio and visual content across devices. Example methods may include causing presentation of first audio content at a speaker device, causing presentation of a first audio notification indicative of visual content available for presentation, causing presentation of second audio content after the first audio notification, and sending first visual content to a first display device for presentation during presentation of the second audio content.Type: GrantFiled: November 26, 2019Date of Patent: May 10, 2022Assignee: AMAZON TECHNOLOGIES, INC.Inventors: Michael Lee Loritsch, John Martin Miller, Paul Anthony Kotas, Ross Tucker
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Patent number: 10979535Abstract: Systems, methods, and computer-readable media are disclosed for decoupled selection of content for semi-connected electronic devices. In one embodiment, an example method may include determining a set of candidate content for presentation at a semi-connected device, the set of candidate content comprising first content and second content of at least one content campaign, determining that an impression of the first content was served while the semi-connected device was disconnected from a network, determining that the first content and the second content were eligible for presentation at a first timestamp of a first impression interaction for the impression of the first content, determining a first bid amount for the first content and a second bid amount for the second content at a second timestamp of delivery of the first content to the semi-connected device, and determining a winning bid amount for the first impression interaction using the first bid amount and the second bid amount.Type: GrantFiled: February 28, 2017Date of Patent: April 13, 2021Assignee: Amazon Technologies, Inc.Inventors: John Martin Miller, Deep Desai, Lucas Jacobs, Michael Lee Loritsch, Abhijeet More, Ross Tucker
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Patent number: 10789619Abstract: Systems and methods are disclosed to update ads on user devices that may connect to a network only intermittently by predicting and tracking various metrics associated with ads delivered to the user devices.Type: GrantFiled: September 7, 2012Date of Patent: September 29, 2020Assignee: AMAZON TECHNOLOGIES, INC.Inventors: Phillip A. Kahrl, Michael Lee Loritsch, Jody D. Biggs
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Patent number: 10714081Abstract: Systems, methods, and computer-readable media are disclosed for dynamic voice assistant interaction. Example methods may include receiving first voice data, determining a first meaning of the first voice data, conducting an auction for an audio segment to present in response to the first voice data, wherein the auction is based at least in part on the first meaning, and determining a first audio response for presentation via a speaker in response to the first voice data.Type: GrantFiled: March 7, 2016Date of Patent: July 14, 2020Assignee: Amazon Technologies, Inc.Inventors: John Martin Miller, Michael Lee Loritsch, Ross Tucker
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Patent number: 10534832Abstract: Systems and methods for selecting, storing, and displaying content items are provided, in which complex content selection logic is performed at a content provider environment (i.e., server-side) and selected content items are transmitted to and stored locally at a client device. Thus, the client device can quickly load a content item for display when a content display opportunity occurs, rotating through the stored content items with relatively simple logic. The client device may transmit a request to the content provider for more content if the amount of available content items is below a threshold. The content provider then runs content selection logic designated for the specific client device and selects one or more new content items to transmit to the client device.Type: GrantFiled: November 1, 2017Date of Patent: January 14, 2020Assignee: AMAZON TECHNOLOGIES, INC.Inventors: John Martin Miller, Michael Lee Loritsch
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Patent number: 10531157Abstract: Systems, methods, and computer-readable media are disclosed for systems and methods of presentation and management of audio and visual content across devices. Example methods may include causing presentation of first audio content at a speaker device, causing presentation of a first audio notification indicative of visual content available for presentation, causing presentation of second audio content after the first audio notification, and sending first visual content to a first display device for presentation during presentation of the second audio content.Type: GrantFiled: September 21, 2017Date of Patent: January 7, 2020Assignee: Amazon Technologies, Inc.Inventors: Michael Lee Loritsch, John Martin Miller, Paul Anthony Kotas, Ross Tucker
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Patent number: 10110675Abstract: Delivery of directed content to semi-connected devices is provided. In some embodiments, content packages configured to be presented at a semi-connected device can be partitioned into alternative content packages. The alternative content packages are seamless to a publisher of the content packages and that permits backward compatibility with existing technology. Configuration of presentation attributes of the alternative content packages can be accomplished via rules that contemplate several delivery factors, such as publisher of the content package; type of the content package; type of the semi-connected device; and/or a model of such a device. Application of such rules for a content package can result in customized metadata that controls presentation of a media asset associated with the content package.Type: GrantFiled: March 16, 2016Date of Patent: October 23, 2018Assignee: Amazon Technologies, Inc.Inventors: John Martin Miller, Amit Vasant Kulkarni, Michael John Liddell, Michael Lee Loritsch, Eli Harlan Pinkerton, Sapan Purohit, Timothy Bradford Shoaf, Shawn Paul Smith, Runhe Tian, Ross Tucker
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Publication number: 20100241498Abstract: Computer-readable media and computer systems for managing an ad campaign based on foreseeable, but not necessarily certain future events. An advertiser can configure a campaign trigger definition corresponding to an advertising campaign such that upon occurrence of a trigger event defined therein, an operation is performed corresponding to the campaign. A crawler references the campaign trigger definition and identifies information sources from which to retrieve information about a specified trigger event. Upon retrieving event information, an analysis module determines whether the information indicates an occurrence of the trigger event. Incident to identifying an occurrence of a trigger event, an ad campaign can be initiated or modified.Type: ApplicationFiled: March 19, 2009Publication date: September 23, 2010Applicant: MICROSOFT CORPORATIONInventors: Wook Jin CHUNG, Hrishikesh Mohan BAL, Michael Lee LORITSCH
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Publication number: 20100185687Abstract: An advertisement management system, a computer-implemented method, and computer readable media to select advertisements are provided. The advertisement management system includes a keyword component, a targeting component, and a merging component. The keyword component generates a lists of advertisements based on keywords provided by the advertisers. The targeting component, executing in parallel with the keyword component, generates another list of advertisements based on targeting data provided by the advertisers. The merging component combines the list of advertisements generated by the keyword component and targeting component based on relevance to user search terms received by the advertisement management system or revenue that the advertisement is able to generate for the advertiser, publisher, or advertisement management system.Type: ApplicationFiled: January 14, 2009Publication date: July 22, 2010Applicant: MICROSOFT CORPORATIONInventors: WOOK JIN CHUNG, JODY DAVID BIGGS, MICHAEL LEE LORITSCH