Abstract: A two-piece die for simultaneously embossing a pattern into a web of material and cutting out that pattern from the web includes a flexible die member having male embossing patterns surrounded by a male die cutting edge. A base die member has female patterns into which the male patterns on the base die fit, but no corresponding groove for the male die cutting edge. The two members of the die set are held in a register by upper and lower outwardly projecting register tabs on the base die that are received into corresponding register slots in the flexible die and a register bar raised above the surface of the flexible die along side the register slots are on. An edge of the base die lying between the register tabs butts against the register bar. The die members, with a paper between them, are run through a flat bed press to produce embossed cut out patterns.