Abstract: Embodiments of the present invention provide methods, systems, and apparatuses configured to receive or retrieve markup data associated with a message formatted for two-dimensional (2D) rendering, virtually render, by a first rendering module, the message in a non-displayed image in accordance with the markup data, and render, by a second rendering module, a three-dimensional (3D) object in a 2D display environment including texturing the non-displayed image on a surface of the 3D object in order to render the message. Other embodiments are also described.

Abstract: Embodiments of the present invention provide methods, systems, and apparatuses configured to receive or retrieve markup data associated with a message formatted for two-dimensional (2D) rendering, virtually render, by a first rendering module, the message in a non-displayed image in accordance with the markup data, and render, by a second rendering module, a three-dimensional (3D) object in a 2D display environment including texturing the non-displayed image on a surface of the 3D object in order to render the message. Other embodiments are also described.

Abstract: Embodiments of the present invention provide methods, systems, and apparatuses configured to receive or retrieve markup data associated with a message formatted for two-dimensional (2D) rendering, virtually render, by a first rendering module, the message in a non-displayed image in accordance with the markup data, and render, by a second rendering module, a three-dimensional (3D) object in a 2D display environment including texturing the non-displayed image on a surface of the 3D object in order to render the message. Other embodiments are also described.

Abstract: Embodiments of the present invention provide methods, systems, and apparatuses configured to receive or retrieve markup data associated with a message formatted for two-dimensional (2D) rendering, virtually render, by a first rendering module, the message in a non-displayed image in accordance with the markup data, and render, by a second rendering module, a three-dimensional (3D) object in a 2D display environment including texturing the non-displayed image on a surface of the 3D object in order to render the message. Other embodiments are also described.

Abstract: Methods, apparatuses, and systems for executing an interactive executable in a production mode. The executable is configured to interact with an end user of the interactive executable. Executing the interactive executable results in a plurality of production interactive execution states of the interactive executable. A watcher module detects a sequence of one or more production interactive execution states and renders a message unassociated with the interactive executable. In embodiments, the interactive executable is a computer-implemented game, and the message is an advertisement.