Abstract: A system for rewarding and motivating non-winning bidders is disclosed. The system may list an item of a seller for an auction at a first price. The system may receive a first bid for the item from a first bidder at the first price. The first bidder may be granted control of the auction based on the first bid. The system may then receive a second bid for the item from a second bidder at a second price. The second bidder may control the auction if the second bid is at least a predetermined threshold amount above the first price. The system may request a response from the first bidder to approve the second bid if the second bid is lower than the predetermined threshold amount above the first price. The system give the first bidder a reward based on the difference between the first price and the second price.

Abstract: A system for rewarding and motivating non-winning bidders is disclosed. The system may list an item of a seller for an auction at a first price. The system may receive a first bid for the item from a first bidder at the first price. The first bidder may be granted control of the auction based on the first bid. The system may then receive a second bid for the item from a second bidder at a second price. The second bidder may control the auction if the second bid is at least a predetermined threshold amount above the first price. The system may request a response from the first bidder to approve the second bid if the second bid is lower than the predetermined threshold amount above the first price. The system give the first bidder a reward based on the difference between the first price and the second price.