Abstract: A universal motorcycle cruise control system comprised of three elements: control panel, microprocessor based controller and electromechanical drive assembly. The control panel is mounted to allow the vehicle operator access and allows the operator to command the system and receive visual feedback. The controller monitors commands from the control panel, monitors various dynamic signals from the vehicle and controls the drive assembly to maintain requested speed. The electromechanical drive assembly consists of the following: electric motor, gearbox and electro activated clutch. In a preferred configuration, the electromechanical drive assembly is physically installed inside the handlebar under the operators throttle handgrip and is mechanically connected to the handgrip. When activated, the electromechanical drive assembly causes clockwise and counter clockwise rotation of the handgrip as required maintaining requested vehicle speed.