Abstract: The disclosed technology is directed towards selecting and returning a user interface, such as of a streaming media service, that is based on a child user's age. As a child ages, the child receives a generally more sophisticated user interface, such that a younger child needs only simple interaction to select a desired (for example age-appropriate) content offering, while an older child can use more complex interaction to locate and select a desired content offering. Profile data associated with the user is sent with each request for content, including the request for a user interface, starting with a home page. The age of the user can be determined from the profile data with any request, whereby a user interface can appear to adapt based on user age over time. The profile data can be locked to a device to retain the profile data after a logoff/new login operation.

Abstract: The disclosed technology is directed towards selecting and returning a user interface, such as of a streaming media service, that is based on a child user's age. As a child ages, the child receives a generally more sophisticated user interface, such that a younger child needs only simple interaction to select a desired (for example age-appropriate) content offering, while an older child can use more complex interaction to locate and select a desired content offering. Profile data associated with the user is sent with each request for content, including the request for a user interface, starting with a home page. The age of the user can be determined from the profile data with any request, whereby a user interface can appear to adapt based on user age over time. The profile data can be locked to a device to retain the profile data after a logoff/new login operation.