Abstract: A system and method of coordinating a visual display with audio advertisements broadcast over a communications network such as the Internet is provided. A run-time procedure in which the visual display is retrieved and concurrently displayed at about the time the audio advertisement is broadcast is described. In addition, a set-up procedure, in which scheduled broadcast times for the audio advertisements are captured and provided for use in scheduling the broadcasts of the corresponding visual displays, is also described. The system and method can be beneficially employed in other environments, such as the case in which a first audio, visual, or audiovisual segment or stream is coordinated with a predetermined second audio, visual, or audiovisual segment or stream, and a selected one of the first and second segments or streams includes or comprises advertising material.

Abstract: A broadcast material delivery architecture provides coordinated inclusion of supplemental materials with delivered broadcast material. A broadcaster broadcasts the broadcast materials to a plurality of users, the broadcast material being divided into a plurality of segments. Also broadcast is program data associated with the plurality of segments. A user terminal receives the broadcast material from the broadcaster and retrieving supplemental materials related to said plurality of segments of said broadcast material. To retrieve the supplemental materials, the program data are provided to a data server, which provides parameters for the supplemental materials to the user terminal. The user terminal uses the parameters to retrieve supplemental materials from one or more databases. The user terminal plays the supplemental materials in conjunction with the broadcast material.

Abstract: A media player for playing broadcast material and associated supplemental information includes a receiver configured to receive broadcast material from a broadcast service provider. The broadcast material includes program segments and program data related to one or more of said program segments. The player plays program segments of said received broadcast material on a user's terminal. An information retrieval module forwards an item of program data related to a given one of the program segments to a first server enabling the server to retrieve parameters identifying one or more items of supplemental material for said given program segment. The information retrieval module forwards the parameters to a second server to retrieve supplemental materials from said second server based on the parameters, and providesteh supplemental materials to the player for playback with a given program segment of broadcast material.

Abstract: A broadcast material delivery architecture provides coordinated inclusion of supplemental materials with delivered broadcast material. A broadcaster broadcasts the broadcast materials to a plurality of users, the broadcast material being divided into a plurality of segments. Also broadcast is program data associated with the plurality of segments. A user terminal receives the broadcast material from the broadcaster and retrieving supplemental materials related to said plurality of segments of said broadcast material. To retrieve the supplemental materials, the program data are provided to a data server, which provides parameters for the supplemental materials to the user terminal. The user terminal uses the parameters to retrieve supplemental materials from one or more databases. The user terminal plays the supplemental materials in conjunction with the broadcast material.

Abstract: A media player for playing broadcast material and associated supplemental information includes a receiver configured to receive broadcast material from a broadcast service provider. The broadcast material includes program segments and program data related to one or more of said program segments. The player plays program segments of said received broadcast material on a user's terminal. An information retrieval module forwards an item of program data related to a given one of the program segments to a first server enabling the server to retrieve parameters identifying one or more items of supplemental material for said given program segment. The information retrieval module forwards the parameters to a second server to retrieve supplemental materials from said second server based on the parameters, and providesteh supplemental materials to the player for playback with a given program segment of broadcast material.