Patents by Inventor Miles E. Barr

Miles E. Barr has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Determining conversion rates for on-line purchases
    Patent number: 9324095
    Abstract: Identifying on-line advertising conversions includes identifying, at a computer server system, a plurality of reports from one or more computing devices, wherein each of the reports indicates a clock skew between one of the computing devices and a clock server system; using the clock skews to determine that two or more of the reports are likely from a common computing device; determining that the two or more of the reports are common, in that they correspond to display of an advertisement on the common computing device and to purchase of on-line content with the common computing device; and indicating that a purchase conversion occurred based on determining that the two or more of the reports are common.
    Type: Grant
    Filed: June 8, 2011
    Date of Patent: April 26, 2016
    Assignee: Google Inc.
    Inventors: David P. Singleton, Miles E. Barr
  • DETERMINING CONVERSION RATES FOR ON-LINE PURCHASES
    Publication number: 20130085841
    Abstract: Identifying on-line advertising conversions includes identifying, at a computer server system, a plurality of reports from one or more computing devices, wherein each of the reports indicates a clock skew between one of the computing devices and a clock server system; using the clock skews to determine that two or more of the reports are likely from a common computing device; determining that the two or more of the reports are common, in that they correspond to display of an advertisement on the common computing device and to purchase of on-line content with the common computing device; and indicating that a purchase conversion occurred based on determining that the two or more of the reports are common.
    Type: Application
    Filed: June 8, 2011
    Publication date: April 4, 2013
    Inventors: David P. Singleton, Miles E. Barr