Abstract: The present invention relates to the golf club grip that is instilled with a publicity use of printing layer such as pictures or diagram, letters and so on inside of grip so that the intended publicity can be easily seen externally, and also prevents the damage of printing layer as well as the contents of publicity that is printed on the printing layer can be seen more clearly externally. The present invention is composed of the body of grip (10) that is equipped with air well (11) which is inserted to the upper part of shaft (S) and glued; printing layer (20) that is glued to the exterior of above body of grip (10) elastically so that it displays the contents of publicity that is self elastic; transparent layer (30) that is formed to wrap around the exterior of above printing layer (20) and the upper part of body of grip (10) with a hole (31) that corresponds to air well (11) of body of grip (10) so that the contents of publicity on the printing layer (20) can be easily identified.