Abstract: Techniques and mechanisms are provided for sending targeted content and data to mobile devices. Location information associated with a device is determined. In some instances, the location information is manually entered. In other instances, the location information is determined automatically from characteristics associated with the device. Location information can be obtained from global positioning system (GPS) data, cell-site triangulation, Internet Protocol (IP) address detection, etc. Content and advertising can be provided in a location relevant manner to the mobile device.

Abstract: Techniques and mechanisms are provided for sending targeted content and data to mobile devices. Location information associated with a device is determined. In some instances, the location information is manually entered. In other instances, the location information is determined automatically from characteristics associated with the device. Location information can be obtained from global positioning system (GPS) data, cell-site triangulation, Internet Protocol (IP) address detection, etc. Content and advertising can be provided in a location relevant manner to the mobile device.

Abstract: Techniques and mechanisms are provided for sending targeted content and data to mobile devices. Location information associated with a device is determined. In some instances, the location information is manually entered. In other instances, the location information is determined automatically from characteristics associated with the device. Location information can be obtained from global positioning system (GPS) data, cell-site triangulation, Internet Protocol (IP) address detection, etc. Content and advertising can be provided in a location relevant manner to the mobile device.

Abstract: Techniques and mechanisms are provided for sending targeted content and data to mobile devices. Location information associated with a device is determined. In some instances, the location information is manually entered. In other instances, the location information is determined automatically from characteristics associated with the device. Location information can be obtained from global positioning system (GPS) data, cell-site triangulation, Internet Protocol (IP) address detection, etc. Content and advertising can be provided in a location relevant manner to the mobile device.

Abstract: Techniques and mechanisms are provided for sending targeted content and data to mobile devices. Location information associated with a device is determined. In some instances, the location information is manually entered. In other instances, the location information is determined automatically from characteristics associated with the device. Location information can be obtained from global positioning system (GPS) data, cell-site triangulation, Internet Protocol (IP) address detection, etc. Content and advertising can be provided in a location relevant manner to the mobile device.

Abstract: Techniques and mechanisms are provided for sending targeted content and data to mobile devices. Location information associated with a device is determined. In some instances, the location information is manually entered. In other instances, the location information is determined automatically from characteristics associated with the device. Location information can be obtained from global positioning system (GPS) data, cell-site triangulation, Internet Protocol (IP) address detection, etc. Content and advertising can be provided in a location relevant manner to the mobile device.

Abstract: This is directed to a system and method for providing social networking services using a portable electronic device. In some embodiments, a user may identify one or more articles of interest and transmit identifying information for the articles to mobile or other devices of the user's friends. The user's friends can review the identified articles, and provide comments for the user. For example, the user's friends can give a thumbs up/down, a star rating, a comment (e.g., text, audio or video), or any other type of comment. In some embodiments, the user can request the assistance of a salesperson using the social networking application device, for example to request recommended articles based on a particular event or need. In some embodiments, the social networking application can provide information to or from a kiosk.

Abstract: This is directed to systems and methods for enhancing a user's experience when shopping for high fashion items. In some embodiments, an integrated application available on an electronic device can provide information for promotional and invitation-only events, allow a user to browse and search through fashion items, recommend fashion items to purchase based on outfits desired by the user, check for the availability of particular fashion items, and view or providing ratings or reviews for stores or fashion items.

Abstract: This is directed to systems and methods for providing a virtual fashion closet. Fashion items can be added to the Virtual Closet. Outfits may then be created by combining two or more of the fashion items. In some embodiments, the Virtual Closet system can create recommended outfits based on weather, season, or the user's calendar. The Virtual Closet system can allow a vendor to send recommended fashion items that may complete an outfit to a user for potential purchasing. In some embodiments, a social networking Virtual Closet can be provided. The social networking Virtual Closet can allow friends to see each other's Virtual Closets, recommend outfits to one another, recommend fashion items to buy, recommend fashion items to get rid of, recommend outfits to wear at a particular event, share and borrow each other's fashion items, or can otherwise suitably provide a social networking environment through the Virtual Closet.

Abstract: Techniques and mechanisms are provided for sending targeted content and data to mobile devices. Location information associated with a device is determined. In some instances, the location information is manually entered. In other instances, the location information is determined automatically from characteristics associated with the device. Location information can be obtained from global positioning system (GPS) data, cell-site triangulation, Internet Protocol (IP) address detection, etc. Content and advertising can be provided in a location relevant manner to the mobile device.