Abstract: A system for targeting and damaging a growing plant includes an aircraft, a laser, and a controller. The laser and controller are mounted to the aircraft, which can position the laser and controller airborne at least 350 meters away from the growing plant to be damaged. The laser can generate a beam of energy sufficient to critically damage the plant when the plant is exposed to the beam and located at least 350 meters away. The controller can determine whether a target of the laser is a plant to be damaged. In response to this determination, the controller can also: a) prevent the laser's beam of energy from reaching the target, if the target is not a plant to be damaged, and b) cause the laser's beam of energy to reach the target, if the target is a plant to be damaged.

Abstract: A system for targeting and damaging a growing plant includes an aircraft, a laser, and a controller. The laser and controller are mounted to the aircraft, which can position the laser and controller airborne at least 350 meters away from the growing plant to be damaged. The laser can generate a beam of energy sufficient to critically damage the plant when the plant is exposed to the beam and located at least 350 meters away. The controller can determine whether a target of the laser is a plant to be damaged. In response to this determination, the controller can also: a) prevent the laser's beam of energy from reaching the target, if the target is not a plant to be damaged, and b) cause the laser's beam of energy to reach the target, if the target is a plant to be damaged.

Abstract: A method of distributing Internet advertisements at the websites of a number of different publishers operating web sites. An advertising entity collects lists of user identifiers from each of several advertisers. In response to a user visiting one of the websites, the user identifier associated with the user is determined. It is determined if the user identifier is on one of the list. If the user identifier is on a list, an unembedded advertisement associated with the advertiser whose list contains the user's identifier is served to the user. The advertisement may be a pop-up, pop-under, or dynamic html advertisement, and if the user is not on the list, no such an ad may not be served.

Abstract: A method of distributing Internet advertisements at the websites of a number of different publishers operating web sites. An advertising entity collects lists of user identifiers from each of several advertisers. In response to a user visiting one of the websites, the user identifier associated with the user is determined. It is determined if the user identifier is on one of the list. If the user identifier is on a list, an unembedded advertisement associated with the advertiser whose list contains the user's identifier is served to the user. The advertisement may be a pop-up, pop-under, or dynamic html advertisement, and if the user is not on the list, no such an ad may not be served.

Abstract: A method of distributing Internet advertisements includes collecting search terms employed by users of a search engine or search provider or its distribution partners web site(s), and collecting a unique identifier or cookie associated with each user. The search terms and unique identifiers are associatively stored in a database. A number of selected advertising strategies are generated, each having an associated desired search term or set of terms. Identifiers associated with one or more of the desired search terms are assigned to an associated one of the advertising strategies. In response to a user visiting a publisher web site, the user's unique identifier is determined, the database is searched to determine an assigned advertising strategy, and an advertisement is served to the user based on the strategy. Users not fitting any assigned advertising strategy may or may not receive an advertisement.

Abstract: A method of evaluating the commercial effects of Internet-based communication. The method begins with generating a sample of offline customers and attempting to determine an email address for each customer in the sample to generate an email list. A unique offline identifier is assigned to each customer on the email list, and a promotional email including the unique offline identifier is transmitted to the determined email addresses. User online activity in response to the promotional email is recorded, and the recorded activity is associated with the unique offline identifier and a unique online identifier. Offline purchasing activity is recorded for each customer after recording web browsing activity.