Patents by Inventor Murali Nallappa

Murali Nallappa has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20170372362
    Abstract: Providing discounts to users in a physical store location. The method includes detecting that a user has stopped at a given location in the physical store. The method further includes, based on the location, identifying a set of products. The method further includes, providing an identification of the set of products to an ad server. At the ad server an auction is initiated between different product promoters to identify ads to be provided to the user. The method further includes, receiving from the ad server one or more ads to be provided to the user based on the results of the ad auction. The method further includes, providing the one or more ads to the user.
    Type: Application
    Filed: June 24, 2016
    Publication date: December 28, 2017
    Inventors: Marcel Gavriliu, Jie Liu, Nissanka Arachchige Bodhi Priyantha, Michel Goraczko, Di Wang, Gerald Reuben DeJean, Nagendra V. Kolluru, Murali Nallappa, Vaidyaraman Sambasivam, Manish Agrawal, Srinivasa Reddy Neerudu, Dimitrios Lymberopoulos, Mohammed Shoaib