Abstract: A cup holder for a vehicle includes a vehicle panel having a horizontal support surface and a pair of opposing spaced apart walls rising above the support surface and defining the dimensional extent of the support surface. A block of compressible foam material is adapted for placement on the support surface and has at least one cavity therein adapted to hold a cup. The block of foam has opposed end walls spaced apart to fit closely between the spaced apart walls of the vehicle panel so that the block of foam material is held in place by the interaction of the respective end walls of the block and the vehicle panel. The block is removable from the vehicle panel by compressing the foam block to effect this engagement of the end walls of the foam block from the vehicle panel end walls.