Patents by Inventor Natasha Mohanty

Natasha Mohanty has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 12013888
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: May 24, 2021
    Date of Patent: June 18, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Patent number: 11989213
    Abstract: Techniques for analyzing media content are described. One technique generally comprises performing a regression analysis for characters in a plurality of media content based on user demographics, content outcome measure, and character models. The technique determines an attribute of significance. In some embodiments, the technique selects media content for display that depicts a character having at least a threshold value of the attribute of significance. In some embodiments, the technique displays media analytics for the attribute of significance determined based on a value of the attribute of significance exceeding a threshold significance value.
    Type: Grant
    Filed: January 26, 2023
    Date of Patent: May 21, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventors: Meghana Bhatt, Rachel Payne, Natasha Mohanty
  • Patent number: 11977575
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: May 12, 2022
    Date of Patent: May 7, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Patent number: 11886483
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: May 4, 2020
    Date of Patent: January 30, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Patent number: 11847153
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: August 12, 2021
    Date of Patent: December 19, 2023
    Assignee: The Neilsen Company (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Publication number: 20230169098
    Abstract: Techniques for analyzing media content are described. One technique generally comprises performing a regression analysis for characters in a plurality of media content based on user demographics, content outcome measure, and character models. The technique determines an attribute of significance. In some embodiments, the technique selects media content for display that depicts a character having at least a threshold value of the attribute of significance. In some embodiments, the technique displays media analytics for the attribute of significance determined based on a value of the attribute of significance exceeding a threshold significance value.
    Type: Application
    Filed: January 26, 2023
    Publication date: June 1, 2023
    Inventors: Meghana Bhatt, Rachel Payne, Natasha Mohanty
  • Patent number: 11604815
    Abstract: Techniques for analyzing media content are described. One technique generally comprises performing a regression analysis for characters in a plurality of media content based on user demographics, content outcome measure, and character models. The technique determines an attribute of significance. In some embodiments, the technique selects media content for display that depicts a character having at least a threshold value of the attribute of significance. In some embodiments, the technique displays media analytics for the attribute of significance determined based on a value of the attribute of significance exceeding a threshold significance value.
    Type: Grant
    Filed: February 14, 2020
    Date of Patent: March 14, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Meghana Bhatt, Rachel Payne, Natasha Mohanty
  • Publication number: 20220269711
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Application
    Filed: May 12, 2022
    Publication date: August 25, 2022
    Inventors: Rachel PAYNE, Meghana BHATT, Natasha MOHANTY
  • Patent number: 11354347
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: August 29, 2018
    Date of Patent: June 7, 2022
    Assignee: The Nielsen Company (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Publication number: 20210374173
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Application
    Filed: August 12, 2021
    Publication date: December 2, 2021
    Inventors: Rachel PAYNE, Meghana BHATT, Natasha MOHANTY
  • Patent number: 11188573
    Abstract: Techniques for analyzing media content are described. One technique generally comprises performing a regression analysis for characters in a plurality of media content based on user demographics, content outcome measure, and character models. The technique determines an attribute of significance. In some embodiments, the technique selects media content for display that depicts a character having at least a threshold value of the attribute of significance. In some embodiments, the technique displays media analytics for the attribute of significance determined based on a value of the attribute of significance exceeding a threshold significance value.
    Type: Grant
    Filed: September 14, 2018
    Date of Patent: November 30, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Meghana Bhatt, Rachel Payne, Natasha Mohanty
  • Patent number: 11120066
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: August 29, 2018
    Date of Patent: September 14, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Publication number: 20210279266
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Application
    Filed: May 24, 2021
    Publication date: September 9, 2021
    Inventors: Rachel PAYNE, Meghana BHATT, Natasha MOHANTY
  • Patent number: 11113318
    Abstract: Techniques for analyzing media content are described. One technique generally comprises performing a regression analysis for characters in a plurality of media content based on user demographics, content outcome measure, and character models. The technique determines an attribute of significance. In some embodiments, the technique selects media content for display that depicts a character having at least a threshold value of the attribute of significance. In some embodiments, the technique displays media analytics for the attribute of significance determined based on a value of the attribute of significance exceeding a threshold significance value.
    Type: Grant
    Filed: September 13, 2018
    Date of Patent: September 7, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Meghana Bhatt, Rachel Payne, Natasha Mohanty
  • Patent number: 11017011
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: September 6, 2018
    Date of Patent: May 25, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Patent number: 11010417
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: August 29, 2018
    Date of Patent: May 18, 2021
    Assignee: The Nielsen Company (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Publication number: 20200265077
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Application
    Filed: May 4, 2020
    Publication date: August 20, 2020
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Publication number: 20200183956
    Abstract: Techniques for analyzing media content are described. One technique generally comprises performing a regression analysis for characters in a plurality of media content based on user demographics, content outcome measure, and character models. The technique determines an attribute of significance. In some embodiments, the technique selects media content for display that depicts a character having at least a threshold value of the attribute of significance. In some embodiments, the technique displays media analytics for the attribute of significance determined based on a value of the attribute of significance exceeding a threshold significance value.
    Type: Application
    Filed: February 14, 2020
    Publication date: June 11, 2020
    Inventors: Meghana Bhatt, Rachel Payne, Natasha Mohanty
  • Patent number: 10642882
    Abstract: Techniques for recommending media are described. A character preference function comprising a plurality of preference coefficients is accessed. A first character model comprises a first set of attribute values for the plurality of attributes of a first character. The first and second characters are associated with a first and second salience value, respectively. A second character model comprises a second set of attribute values for the plurality of attributes of a second character of the plurality of characters. A first character rating is calculated using the plurality of preference coefficients and the first set of attribute values. A second character rating of the second character is calculated using the plurality of preference coefficients with the second set of attribute values. A media rating is calculated based on the first and second salience values and the first and second character ratings. A media is recommended based on the media rating.
    Type: Grant
    Filed: October 17, 2017
    Date of Patent: May 5, 2020
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventors: Rachel Payne, Meghana Bhatt, Natasha Mohanty
  • Patent number: 10565235
    Abstract: Techniques for analyzing media content are described. One technique generally comprises performing a regression analysis for characters in a plurality of media content based on user demographics, content outcome measure, and character models. The technique determines an attribute of significance. In some embodiments, the technique selects media content for display that depicts a character having at least a threshold value of the attribute of significance. In some embodiments, the technique displays media analytics for the attribute of significance determined based on a value of the attribute of significance exceeding a threshold significance value.
    Type: Grant
    Filed: April 18, 2016
    Date of Patent: February 18, 2020
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventors: Meghana Bhatt, Rachel Payne, Natasha Mohanty