Abstract: A system and method of using a coded language to market assets, including goods and/or services. A first asset can be offered with materials that are at least partially written in an uncoded language. A second asset, that is related to the first asset, can be offered with materials that are at least partially written in a coded language. Common words can be used on the materials corresponding to the first asset and the materials corresponding to the related second asset. The common words on the materials corresponding to the first asset can be written in the uncoded language, while the common words on the materials corresponding to the related second asset can be written in the coded language. The uncoded words can be used to decipher the coded words, as well as other words written in the same coded language.

Abstract: A system and method of using a coded language to market assets, including goods and/or services. A first asset can be offered with materials that are at least partially written in an uncoded language. A second asset, that is related to the first asset, can be offered with materials that are at least partially written in a coded language. Common words can be used on the materials corresponding to the first asset and the materials corresponding to the related second asset. The common words on the materials corresponding to the first asset can be written in the uncoded language, while the common words on the materials corresponding to the related second asset can be written in the coded language. The uncoded words can be used to decipher the coded words, as well as other words written in the same coded language.

Abstract: A progressive puzzle dispersed throughout a thematic product universe is provided. The thematic product universe includes a plurality of different product genres sharing a common theme. The progressive puzzle includes a plurality of clues, and for each clue, a solution. The clues are progressive, such that the solution to at least one clue leads to a different clue. According to some aspects of the disclosure, at least one clue can be associated with a different product genre than at least one other clue, and/or at least one solution can be derived from a different product genre than at least one other solution.

Abstract: A vehicle ridden by a rider having feet and knees, comprising: a chassis having at least one wheel, where said chassis is configured to receive at least one knee and at least one foot of the rider in a manner that permits the rider to be in a kneeling position when operating the vehicle.

Abstract: A children's ride-on vehicle, comprising: a chassis; and an interface disposed on the chassis configured to selectively receive one of a plurality of interchangeable modular components altering a function of the ride-on vehicle.

Abstract: A product comprising a transformable toy configured to transform between at least a first configuration and a second configuration, the toy comprising a first portion; a second portion releasably coupled to the first portion; and an actuator, wherein an activation of the actuator causes the first portion and the second portion to uncouple.

Abstract: Disclosed is a toy comprising of a surface having a cut-out logo display, wherein the cut-out logo display comprises of a protrusion substantially the shape of a select logo and a frame surrounding the protrusion.

Abstract: Disclosed is a wheel for a scale vehicle, the wheel comprising a first portion with a first surface and a second portion, distinct from and substantially adjacent said first portion, where said first surface is at least partially visible through at least a part of said second portion.

Abstract: A recirculating water fountain configured for table/desk top use comprises a water reservoir, a plenum mounted above the reservoir and configured to accumulate a substantially still pool of water, and a pump operable to pump water upwardly from the reservoir to form the water pool in the plenum. The recirculating water fountain includes a visually open flow pathway sloping downward from beneath the plenum to receive water from a plenum overflow for return to the reservoir, and a controller for alternately defining a pump-on mode and a pump-off mode. The pump controller functions to define the pump-off mode in response to the water level in the reservoir falling below a first height mark and to prevent resumption of the pump-on mode until the water level in the reservoir exceeds a second height mark.

Abstract: Disclosed is a method of manufacturing a toy, comprising of forming a human readable code on a section of the toy by laser etching material from said section.

Abstract: A recirculating water fountain configured for table/desk top use comprises a water reservoir, a plenum mounted above the reservoir and configured to accumulate a substantially still pool of water, and a pump operable to pump water upwardly from the reservoir to form the water pool in the plenum. The recirculating water fountain includes a visually open flow pathway sloping downward from beneath the plenum to receive water from a plenum overflow for return to the reservoir, and a controller for alternately defining a pump-on mode and a pump-off mode. The pump controller functions to define the pump-off mode in response to the water level in the reservoir falling below a first height mark and to prevent resumption of the pump-on mode until the water level in the reservoir exceeds a second height mark.

Abstract: An air-powered projectile launcher includes a housing defining a cylindrical launch tube for receiving a projectile and a cylindrical cylinder bore. A piston having an extending piston rod is sealingly movable within the cylinder bore and is coupled at its forward end to a coil spring. The piston rod extends rearwardly through a trigger and cocking mechanism which in turn is coupled to a pivotal pump handle. A ratcheting mechanism is operatively coupled between the pivoting pump handle and the piston rod to facilitate the incremental drawing motion of the piston rod and piston stretching the power spring. The trigger mechanism holds the piston rod against the force of the stretched spring until the user pulls the trigger into its release position. Thereafter, the stored energy of the spring drives the piston forward against the launch tube and projectile providing an air burst which launches the projectile.