Abstract: Systems and methods for clustering content according to similarity are provided that identify and group similar content using a set of tags associated with the content. A topic model of a group of content is built, producing a probability distribution of topic membership for the content. Individual items of content are then clustered using a clustering algorithm, and a distance matrix from the probability distribution is built. Based on the distance matrix, individual items of content are labeled as “must-link” or “cannot-link” pairs with the group of content. The topic model is then embedded into successively smaller dimensions using a kernel method, until the clustering is stable with respect to both the behavioral and content domains.

Abstract: Systems and methods for clustering content according to similarity are provided that identify and group similar content using a set of tags associated with the content. A topic model of a group of content is built, producing a probability distribution of topic membership for the content. Individual items of content are then clustered using a clustering algorithm, and a distance matrix from the probability distribution is built. Based on the distance matrix, individual items of content are labeled as “must-link” or “cannot-link” pairs with the group of content. The topic model is then embedded into successively smaller dimensions using a kernel method, until the clustering is stable with respect to both the behavioral and content domains.

Abstract: Systems and methods for clustering content according to similarity are provided that identify and group similar content using a set of tags associated with the content. A topic model of a group of content is built, producing a probability distribution of topic membership for the content. Individual items of content are then clustered using a clustering algorithm, and a distance matrix from the probability distribution is built. Based on the distance matrix, individual items of content are labeled as “must-link” or “cannot-link” pairs with the group of content. The topic model is then embedded into successively smaller dimensions using a kernel method, until the clustering is stable with respect to both the behavioral and content domains.

Abstract: At a computing device, an offer for an inventory item directing a user to at least one advertiser site is received. At least one attribute associated with the offer is determined. At least one tag is assigned to the offer based on the determined at least one attribute. At least one matching publisher site is selected based on at least one factor, wherein the at least one factor includes the at least one tag.

Abstract: Systems and methods for clustering content according to similarity are provided that identify and group similar content using a set of tags associated with the content. A topic model of a group of content is built, producing a probability distribution of topic membership for the content. Individual items of content are then clustered using a clustering algorithm, and a distance matrix from the probability distribution is built. Based on the distance matrix, individual items of content are labeled as “must-link” or “cannot-link” pairs with the group of content. The topic model is then embedded into successively smaller dimensions using a kernel method, until the clustering is stable with respect to both the behavioral and content domains.

Abstract: A method and apparatus for assigning topical tags to content on a page stored within a searchable digital document environment is provided. An activity log is created for a document including data indicating search queries resulting in the location of the document by a search engine. Keywords are determined from the activity log, and the document is tagged with a tag associated with the keywords.