Abstract: A message holder is disclosed comprising a sheet of pliant material whose front surface comprises a first portion at one end, a second portion at the other end, and an intermediate portion, and whose rear surface comprises a first portion at one and a second portion at the other end. With the exception of the second portion of the front surface which is reserved for displaying a desired message, the various portions of the holder are attachable to one another in various ways with all or at least a portion of the holder wrapped around a pipe, cable or other elongated structure. Differing configurations permitting a message to be displayed are possible and users are able to choose the configuration they prefer or the configuration that is best suited for a given task. As well, two or more of such holders may be connected with each other to display two or more messages in close proxity.