Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for automated management of campaigns using scripted rules.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for automated management of campaigns using scripted rules, and managing the execution of the rules.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for reducing latency in transmitting and presenting map user interfaces. In one aspect, a method includes receiving, from a client device, a request for presentation of an interactive map user interface that depicts (i) a region and (ii) data related to an account for sub-regions of the region. One or more servers render a map of the region. The server(s) generate an image file representing an image of the rendered map. A different visual characteristic is assigned to each different sub-region. The server(s) configure a user interface of the client device to present (i) the image with each of the different sub-regions being presented according to the different visual characteristics and (ii) account data related to a sub-region when the client device detects a user interaction with the sub-region.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for automated management of campaigns using scripted rules.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for reducing latency in network communications and data presentation. In one aspect, a user session is initiated in which data related to an account is presented to the user. A user group to which the given user has been assigned is identified. A first dataset related to the account is selected based on the user group. A second dataset related to the account is selected based on types of data previously requested by various other users in the user group. A user interface for the account is updated to present at least a portion of the first dataset. Latency in updating the user interface is reduced when presenting additional portions of the first dataset or the second dataset by providing, to the client device, the second dataset prior to receiving a request for the second dataset.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for reducing latency in network communications and data presentation. In one aspect, a user session is initiated in which data related to an account is presented to the user. A user group to which the given user has been assigned is identified. A first dataset related to the account is selected based on the user group. A second dataset related to the account is selected based on types of data previously requested by various other users in the user group. A user interface for the account is updated to present at least a portion of the first dataset. Latency in updating the user interface is reduced when presenting additional portions of the first dataset or the second dataset by providing, to the client device, the second dataset prior to receiving a request for the second dataset.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for reducing latency in transmitting and presenting map user interfaces. In one aspect, a method includes receiving, from a client device, a request for presentation of an interactive map user interface that depicts (i) a region and (ii) data related to an account for sub-regions of the region. One or more servers render a map of the region. The server(s) generate an image file representing an image of the rendered map. A different visual characteristic is assigned to each different sub-region. The server(s) configure a user interface of the client device to present (i) the image with each of the different sub-regions being presented according to the different visual characteristics and (ii) account data related to a sub-region when the client device detects a user interaction with the sub-region.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for reducing latency in transmitting and presenting map user interfaces. In one aspect, a method includes receiving, from a client device, a request for presentation of an interactive map user interface that depicts (i) a region and (ii) data related to an account for sub-regions of the region. One or more servers render a map of the region. The server(s) generate an image file representing an image of the rendered map. A different visual characteristic is assigned to each different sub-region. The server(s) configure a user interface of the client device to present (i) the image with each of the different sub-regions being presented according to the different visual characteristics and (ii) account data related to a sub-region when the client device detects a user interaction with the sub-region.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for reducing latency in transmitting and presenting map user interfaces. In one aspect, a method includes receiving, from a client device, a request for presentation of an interactive map user interface that depicts (i) a region and (ii) data related to an account for sub-regions of the region. One or more servers render a map of the region. The server(s) generate an image file representing an image of the rendered map. A different visual characteristic is assigned to each different sub-region. The server(s) configure a user interface of the client device to present (i) the image with each of the different sub-regions being presented according to the different visual characteristics and (ii) account data related to a sub-region when the client device detects a user interaction with the sub-region.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for reducing latency in network communications and data presentation. In one aspect, a user session is initiated in which data related to an account is presented to the user. A user group to which the given user has been assigned is identified. A first dataset related to the account is selected based on the user group. A second dataset related to the account is selected based on types of data previously requested by various other users in the user group. A user interface for the account is updated to present at least a portion of the first dataset. Latency in updating the user interface is reduced when presenting additional portions of the first dataset or the second dataset by providing, to the client device, the second dataset prior to receiving a request for the second dataset.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for reducing latency in network communications and data presentation. In one aspect, a user session is initiated in which data related to an account is presented to the user. A user group to which the given user has been assigned is identified. A first dataset related to the account is selected based on the user group. A second dataset related to the account is selected based on types of data previously requested by various other users in the user group. A user interface for the account is updated to present at least a portion of the first dataset. Latency in updating the user interface is reduced when presenting additional portions of the first dataset or the second dataset by providing, to the client device, the second dataset prior to receiving a request for the second dataset.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for automated management of campaigns using scripted rules.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for automated management of campaigns using scripted rules.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for automated management of campaigns using scripted rules.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for automated management of campaigns using scripted rules.

Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for managing application program interface calls. In one aspect, a method includes generating a first API call to an advertising service. The first API call requests first entities corresponding to a campaign management entity. A set of first entities is received in response to the API call. An instruction for a request for second data associated with a particular first entity is processed. A determination is made, in response to the processing, that the second data associated with particular first entity is not stored in the local cache. In response to the determining, the request for second data associated with the particular first entity is expanded to a request for second data associated with each of a multitude of additional first entities in the set of first entities.