Abstract: A method for implementing an automated feedback loop to control content publication in accordance with a digital presence in a CDN may include storing and distributing content in response to user requests using a plurality of edge servers with first content being provided in a plurality of first content variants on edge servers. The method may also include managing and analyzing a digital presence as provided by the CDN using a digital presence controller, and analyzing, user interactions with the plurality of first content variants on the plurality of edge servers. The method may additionally include receiving second content, and causing a plurality of second content variants to be provided to the plurality of edge servers, the plurality of second content variants being determined based on the analysis of the user interactions with the plurality of first content variants.

Abstract: Aspects of the present invention include using a single network identifier for delivering multiple versions of a content object. In some embodiments, a plurality of versions of the content object are created and associated with the single network identifier. When an edge server in a CDN receives a request for the content object, the edge server queries a policy server for a preferred version of the content object to deliver to an end user.

Abstract: Techniques for delivering content to an end user device are disclosed. A policy server performs an ingest process in which multiple versions of a content object are created. The multiple versions of the content object are associated with a single network identifier which can be distributed to publishers of the content object. When the content object is requested using the single network identifier, the policy server determines a preferred version and delivery orchestration scheme from among the multiple versions for delivery to an end user device based on several criteria. The policy server may thereafter orchestrate delivery of the preferred version of the content object to the end user device. The single network identifier may be associated with an edge location in a content delivery network (CDN) and the policy server may orchestrate delivery in cooperation with servers at the CDN edge location.

Abstract: A method and system for controlling a playback experience for one or more videos is disclosed. Actions are specified in control documents for the one or more videos. The actions specify start time and duration for each action, optional introductory or confirmation messages or interface controls, optional gestures, and/or intents that are triggered by the actions. The various control documents are compiled into a single control document that includes a link to the one or more videos and the actions various. Multiple parties can control the playback experience with multiple control documents to provide a multi-layered control experience.

Abstract: Aspects of the present invention include distributing new resources closer to end-users which are making increased demands by spinning-up additional virtualized instances (as part of a cloud provisioning) within servers that are physically near to the network equipment (i.e., web servers, switches, routers, load balancers) that are receiving the requests.

Abstract: Aspects of the present invention include distributing new resources closer to end-users which are making increased demands by spinning-up additional virtualized instances (as part of a cloud provisioning) within servers that are physically near to the network equipment (i.e., web servers, switches, routers, load balancers) that are receiving the requests.

Abstract: Techniques for delivering content to an end user device are disclosed. A policy server performs an ingest process in which multiple versions of a content object are created. The multiple versions of the content object are associated with a single network identifier which can be distributed to publishers of the content object. When the content object is requested using the single network identifier, the policy server determines a preferred version and delivery orchestration scheme from among the multiple versions for delivery to an end user device based on several criteria. The policy server may thereafter orchestrate delivery of the preferred version of the content object to the end user device. The single network identifier may be associated with an edge location in a content delivery network (CDN) and the policy server may orchestrate delivery in cooperation with servers at the CDN edge location.