Abstract: A computational instance of a remote network management platform may include: persistent storage, containing definitions of a plurality of graphical user interface (GUI) element templates, and one or more computing devices configured to: (i) transmit a first GUI that provides the plurality of GUI element templates; (ii) receive a selection of a GUI element template represented as a pre-defined hierarchy of one or more GUI elements; (iii) transmit a second GUI that allows visual configuration of a native mobile application that uses the GUI element template, where the GUI elements are horizontal containers, vertical containers, image boxes, or text boxes, are organized according to the pre-defined hierarchy, and are populated with default values; (iv) receive an update to the visual configuration including changes to one or more of the default values; and (v) store, in the persistent storage and using a structured data format, the visual configuration as updated.