Abstract: The present disclosure is directed to integrating mobile application plug-ins. For example, a method may include: at run-time of a host application, initializing, by the host application, a plurality of plug-ins; in response to initializing the plurality of plug-ins, establishing a set of supported services provided between a plurality of components comprising a native component of the host application and the plurality of plug-ins; detecting a request for a service from a first component of the plurality of components; and in response to determining that the requested service is one of the supported services, routing the requested service to a second component of the plurality of components, the second component being different than the first component.

Abstract: Disclosed herein are apparatus, system and method embodiments for sending an interactive customized push notifications with customized actions. An embodiment operates by determining occurrence of an event associated with an object, forming a notification and a list of actions defined by a customer using fields from the object associated with the event, and presenting the notification and the actions to a user device that's associated to the object. Further, the action is executed in response to the user's selection.

Abstract: Disclosed herein are apparatus, system and method embodiments for sending an interactive customized push notifications with customized actions. An embodiment operates by determining occurrence of an event associated with an object, forming a notification and a list of actions defined by a customer using fields from the object associated with the event, and presenting the notification and the actions to a user device that's associated to the object. Further, the action is executed in response to the user's selection.