Patents by Inventor Noam Ben ISHAY

Noam Ben ISHAY has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • ANONYMIZED CROSS-APPLICATION OR CROSS-SITE ATTRIBUTION WITHOUT USE OF CENTRAL IDS
    Publication number: 20220284466
    Abstract: Systems and methods are described for attributing online actions to previously delivered electronic advertisements on a plurality of devices using a plurality of device identifier (ID) clusters without use of central IDs. Each device ID cluster is associated with a device, and each device has device characteristics. Each device ID cluster includes one or more device identifiers. Device-related ad impression data and online action data is received. This data includes a device identifier associated with the device. The device identifier is used to identify the device ID cluster associated with the device to which the ad impression was delivered or the online action took place on. Copy devices are selected and paired with respective devices, and the same ad impression data or online action data are assigned to respective copy devices, thereby anonymizing the devices for which the device-related ad impression data or online action data was received.
    Type: Application
    Filed: March 21, 2022
    Publication date: September 8, 2022
    Inventors: Roy SHKEDI, Noam Ben ISHAY
  • Anonymized cross-application or cross-site attribution without use of central IDs
    Patent number: 11282105
    Abstract: Systems and methods are described for attributing online actions to previously delivered electronic advertisements on a plurality of devices using a plurality of device identifier (ID) clusters without use of central IDs. Each device ID cluster is associated with a device, and each device has device characteristics. Each device ID cluster includes one or more device identifiers. Device-related ad impression data and online action data is received. This data includes a device identifier associated with the device. The device identifier is used to identify the device ID cluster associated with the device to which the ad impression was delivered or the online action took place on. Copy devices are selected and paired with respective devices, and the same ad impression data or online action data are assigned to respective copy devices, thereby anonymizing the devices for which the device-related ad impression data or online action data was received.
    Type: Grant
    Filed: August 5, 2021
    Date of Patent: March 22, 2022
    Assignee: ALMONDNET INC.
    Inventors: Roy Shkedi, Noam Ben Ishay
  • ANONYMIZED CROSS-APPLICATION OR CROSS-SITE ATTRIBUTION WITHOUT USE OF CENTRAL IDS
    Publication number: 20220067777
    Abstract: Systems and methods are described for attributing online actions to previously delivered electronic advertisements on a plurality of devices using a plurality of device identifier (ID) clusters without use of central IDs. Each device ID cluster is associated with a device, and each device has device characteristics. Each device ID cluster includes one or more device identifiers. Device-related ad impression data and online action data is received. This data includes a device identifier associated with the device. The device identifier is used to identify the device ID cluster associated with the device to which the ad impression was delivered or the online action took place on. Copy devices are selected and paired with respective devices, and the same ad impression data or online action data are assigned to respective copy devices, thereby anonymizing the devices for which the device-related ad impression data or online action data was received.
    Type: Application
    Filed: August 5, 2021
    Publication date: March 3, 2022
    Inventors: Roy SHKEDI, Noam Ben ISHAY