Abstract: An end to end system and method for cloud based delivery of content and floating display of the content on a mobile device is presented. The system and method presented are suitable to delivery of any type of mobile content but are particularly adapted for delivery and distribution of mobile advertising, coupons and other promotional material. The mobile device is arranged to receive content from a content server via the cloud and display the content in a real time, non-intrusive floating bubble over the mobile devices currently active screen layer on the devices graphical display. The floating bubbles are simulated through the acquisition of a screen shot of a currently active mobile app, overlaying a bubble over the screen shot, and then presenting the composite image in a series of frames to simulate motion of the bubble ad over the previously top layer screen.

Abstract: The invention provides methods and systems for improved execution of orders for securities and for adding liquidity to markets. Embodiments include receiving from customers orders for quantities of securities to be bought or sold, the orders optionally identifying pre-selected markets. Embodiments include sending orders to a first default market where orders are partially filled. Embodiments typically include sending orders to a pre-selected market, where orders are partially filled, and booking orders in a second default market. Embodiments include discounting fees charged to customers for orders booked into a default market. Booking IOC orders into a second default market typically includes setting the order time-in-force to a value other than zero. In many embodiments, the default markets are sometimes the same market, and sometimes they are different markets. Embodiments include selecting, from among a multiplicity of markets, the default markets dependent upon default market selection criteria.