Abstract: A system of presenting textual content over a display area of a user device. The system enabling receiving text segments from a textual content, identifying relative location of each text segment in relation to the textual content, and displaying the text segments and an indication relating to the relative location of the displayed text segment over the display area. The indication is presented over the display area substantially simultaneously to the displaying of the text segment associated therewith. The system may further enable receiving and analyzing personal data relating to the user and adapting the serial visual presentation of the text segments according to the analysis of the personal data.