Abstract: A block-bottom or cross-bottom window bag having a graphic thereon is made by imprinting one side of a substrate web with a graphic, applying to substantially the entirety of that one side of the substrate web a thermally activatable laminating medium, punching a window opening through the substrate web in an area thereof not imprinted with the graphic, and, by thermal activation of the laminating medium, laminating onto substantially the entirety of the substrate web a transparent film thereby covering the window opening with the transparent film, and forming the block-bottom or cross-bottom bag from the laminated substrate web with the transparent film constituting the exterior of the bag.