Abstract: A software application for execution upon an electronic device (e.g., a smartphone, tablet, headgear, wearable, etc.) for a potential consumer of real estate. The software application may provide a completely virtual setting that is customizable (e.g., via a user interface or voice recognition) by the user. The software application may provide an augmented setting through a display of the electronic device that draws over or otherwise modifies portions or areas of a physical setting that is being viewed upon a display of the electronic device. Users can interact with the software via voice commands, an input device, such as a mouse, keyboard, and/or other manipulatable pad, in order to choose or select desired customizations.