Abstract: Systems and methods for deploying video content in a video player which enables context-specific actions and policies may comprise a video player operating in a web browser which receives a policy file or a hierarchy of policy files describing specific actions, such as displaying a text, image, link, or video, to be taken when a certain element is encountered or a condition is satisfied in a video. The video player may then receive a video and an accompanying cue file which describes elements within the vide. As the video player plays the video, the player processes the cue file and takes any actions dictated by corresponding policies. In this manner, individual video content may separated from policy decisions such as when to show links or advertisements, and related content to display.