Abstract: Method and apparatus are provided for electrostatically spray coating an article in a coating zone with a liquid coating material, such as paint, wherein air is supplied to the spray head of an air spray gun at an atomizing air flow rate in excess of 5 CFM and at a delivery pressure of less than 15 psi to atomize the liquid coating material. At this combination of relatively low pressure and relatively high volume of air the transfer efficiency is substantially higher than for conventional air spray guns. A turbine unit filters and heats the air so that the air has a temperature in excess of 70.degree. F. at the spray head. An elongated conductive rod is reciprocably supported within a nozzle of the spray head to create an electrical charge differential between the atomized liquid coating material and the article in the coating zone when charged by a high voltage source. Preferably, the rod is positioned within a liquid discharge orifice of the nozzle to alternatively open and close the nozzle.