Abstract: The present disclosure relates to a system for healthcare services having a behavior-based financing framework. The system includes a computer for creating an incentive budget. The system also includes means for acquiring and understanding an individual's health status and an individualized health management map focusing on the individual's modifiable health conditions and lifestyle behaviors determined from the acquired health status and providing means for tracking the individual's progress toward improved health. An incentive program is provided that conforms to the incentive budget and provides incentives for the individual to engage in their health and well-being.