Abstract: The invention relates to a driving aid system incorporated into a vehicle comprising a windshield, the system comprising visual information that is not visible, disposed at several predefined locations on the windshield and a lighting device able to illuminate each of the predefined locations so as to cause the appearance thereat of the corresponding visual information in the field of vision of the driver. The visual information comprises at least a first group of identical information, and the system further comprises a unit for detecting the ocular point of the driver providing directional information to the light device which is adjusted so as to illuminate, depending on the directional information received, the predefined location of one of the items of information of the first group, situated in correspondence with the ocular point of the driver detected.