Abstract: Methods, systems, apparatuses, devices, and computer program products are described. A data service may receive a first user input indicating a first set of entities for training an artificial intelligence (AI) model for propensity score-prediction. The data service may receive a second user input indicating a set of outcome conditions which define what a user would like to predict about a customer (e.g., propensity to purchase). The data service may generate the AI model accordingly, and based on executing the AI model, generate a set of prediction metrics (propensity scores) for a second set of entities. The data service may store an indication of the AI model for review by a user. When the user approves the AI model and publishes the AI model to the data service, the generated propensity scores may be used to generate a segment of entities of the second set of entities.

Abstract: Disclosed herein are system, method, and computer program product embodiments for generating and managing an online tool GUI with tiles. An embodiment operates by causing the online tool GUI to be displayed responsive to a request to access the online tool GUI from a user. The online tool GUI includes: a first main tile including a use-case for a first online tool; a first use-case navigation button configured to generate, when selected, a request for the first main tile to be displayed within the online tool GUI; and a second use-case navigation button configured to generate, when selected, a request for a second main tile to be displayed within the online tool GUI. In response to a selection of the second use-case navigation button, the online tool GUI replaces the first main tile with the second main tile including a use-case for a second online tool.

Abstract: Disclosed herein are system, method, and computer program product embodiments for generating and managing an online tool GUI with tiles. An embodiment operates by causing the online tool GUI to be displayed responsive to a request to access the online tool GUI from a user. The online tool GUI includes: a first main tile including a use-case for a first online tool; a first use-case navigation button configured to generate, when selected, a request for the first main tile to be displayed within the online tool GUI; and a second use-case navigation button configured to generate, when selected, a request for a second main tile to be displayed within the online tool GUI. In response to a selection of the second use-case navigation button, the online tool GUI replaces the first main tile with the second main tile including a use-case for a second online tool.