Abstract: A model for presenting non-installed applications that enable the user to share the type of content that a user is accessing. For instance, the application might be a computing program, a web service, and so forth. The model may present both installed and not installed content sharing applications in a user interface menu. For a given user interface menu, there would be a list of visualizations, each of which is associated with one of the content sharing applications. The user may select one or more non-installed applications to share the content. Furthermore, the model may select the applications to be presented in the list based on a number of different factors; for instance, the location of the user, a language of the content, a web service the user accessed, an application that is installed by a user's contacts, and so forth.